Manager, Data Strategy & Analytics jobs in United States
cer-icon
Apply on Employer Site
company-logo

Kepler · 12 hours ago

Manager, Data Strategy & Analytics

Kepler is a company that executes engineered marketing to enhance brand-consumer relationships through data and technology. The Data Strategy & Analytics Manager plays a crucial role in understanding client tech and analytics, driving data-driven decision-making, and mentoring analysts while focusing on actionable insights and marketing strategies.

ConsultingDigital MediaMarketing Automation
check
H1B Sponsor Likelynote

Responsibilities

Partner with clients and cross-functional internal teams to develop an actionable, data-driven narrative for your clients, grounded in client business reality and brand objectives
Help design and execute tests to quantify the impact of marketing campaigns, leveraging advanced statistical and programming techniques and working with partners to ensure media best practices are adhered to (A/B Testing, Matched Market Testing, Brand + Conversion Lift)
Develop, manage, and execute against, a queue of custom analyses to uncover insights that support media optimizations and/or resulting client recommendations (Lifetime Value & Propensity Modeling, Creative Fatigue, Promotional Impact etc)
Uncover opportunities for media/site tracking and customer data management improve and guide teams and/or clients in deploying best practices
Oversee quality and best practices in all data visualizations and dashboards, ad hoc client-facing reports and forecasts with an eye towards clear data-driven storytelling
Learn about, and leverage, Adtech/Martech capabilities via vendor research, training, and use case development
Become an expert on your client’s tech stack and how data assets are leveraged for targeting and measurement
Have the opportunity to manage 1 or more Analyst(s)/Senior Analyst(s)

Qualification

Data StrategyStatistical TechniquesSQLPythonDigital Marketing MeasurementData VisualizationGoogle AnalyticsCommunication SkillsTime ManagementTeam Collaboration

Required

3-5+ of experience in paid media/marketing analytics, statistics, digital media buying, engineering or ad tech
Strong background in analytics, statistics or strategic insights generation
Knowledge of programming languages to aid in analysis (e.g. SQL, Python, R)
Familiarity with digital marketing measurement solutions and preferably, deep understanding of at least one (e.g. MMM, attribution, Lift / Incrementality Testing, Data Clean Rooms)
Experience with visualizing data within online platforms (e.g., Datorama, Looker, PowerBI) and/or the Microsoft Office Suite
Site Analytics experience (Google Analytics, Adobe Analytics or similar measurement platform)
Ability to apply innovative thinking to solve complex client marketing challenges
Appetite for learning new technologies and interest in automating workflows through the use of AI
Strong ability to lead, create and build relationships – both internally and with clients
Excellent listening, written and verbal communication skills
Effective time management skills – ability to prioritize and meet deadlines
Ability to contribute to fast-paced, entrepreneurial, team-based environment

Benefits

Healthcare/Dental/Vision
Unlimited PTO
401k Contributions
$75/mo Wellness Stipend
$100/mo Mobile Phone Stipend
$50/mo Internet Stipend
$500/yr Annual Learning Stipend
$2,000/yr Annual Tuition Stipend
One-time $200 New Hire Home Office Equipment Stipend
Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
Annual Work From Anywhere 4 weeks per year

Company

We’re on a mission to demystify the digital universe.

H1B Sponsorship

Kepler has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2022 (1)
2021 (1)
2020 (2)

Funding

Current Stage
Late Stage
Total Funding
unknown
2018-04-04Acquired

Leadership Team

leader-logo
Remy Stiles
Global CEO
linkedin
leader-logo
Rick Greenberg
CEO
Company data provided by crunchbase