Dupaco Community Credit Union · 9 hours ago
Marketing Analyst
Dubuque, IA
Full-time
Hybrid
Entry, Mid Level
2+ years expDupaco Community Credit Union is focused on strategic growth through data-driven insights. The Marketing Analyst will analyze member behavior and marketing campaign results, collaborating with various teams to enhance member experiences and achieve business goals.
Employee BenefitsFinanceFinancial Services
Responsibilities
Measuring and reporting on marketing effectiveness, conducting segmentation and market analysis, forecasting product opportunities, evaluating member journeys, and supporting regulatory-compliant marketing communications
Utilize strong analytical ability to evaluate complex end-to-end customer experience across multiple channels and customer touch points
Ensure marketing resources are used effectively and contribute to long-term strategic planning by identifying trends, risks, and growth opportunities within the membership base and local communities
Collaborate with marketing, cross-functional teams, and vendors to achieve objectives
Coordinate, direct and manage concurrent tasks and projects (with moderate risk and resource requirements) from concept to completion and prioritize appropriately
Ensure data integrity and compliance with data governance policies and procedures
Serve as a resource for questions within the Marketing team
Provide quality service to members, potential members, and coworkers
Demonstrate teamwork and professionalism in all interactions with coworkers
Promote a professional image of the credit union at all times
Perform other duties as assigned
Qualification
Required
Bachelor's degree in Marketing, Business Analytics, Finance, Economics, Statistics, Data Science, or a related field
2–5 years of experience in marketing analytics, business intelligence, financial marketing, or related roles
Demonstrated experience analyzing customer/member data, product performance, or campaign metrics
Excellent verbal communication skills
Excellent attention to detail
Preferred
Master's degree or coursework in analytics preferred, data visualization, or financial services marketing
Experience working in a credit union, bank, or other regulated financial institution is a plus
Company
Dupaco Community Credit Union
Dupaco Community Credit Union specializes in financial services & offers insurance, investment, business loans & employee benefit programs.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Matt Dodds
Chief Operating Officer
Lisa Bowers (she/her)
Chief People Officer
Recent News
2023-12-27
Company data provided by crunchbase