Summit Utilities, Inc. · 9 hours ago
Creative Content Specialist
Fort Smith, AR
Full-time
Hybrid
Senior Level
5+ years expSummit Utilities, Inc. is a growing natural gas utility providing safe and reliable service across several states. They are seeking a Creative Content Specialist to develop engaging content that resonates with various audiences while supporting internal and external communications.
Natural Resources
Responsibilities
Collaborate with team members to understand their messaging needs and create content that effectively tells a story
From pre-production to post-production, you take a pitch and bring it to life. This includes everything from brainstorming ideas and coordinating with team members or external contacts to scheduling, securing shoot locations, filming, and managing the formatting of final deliverables to meet the specifications needed for dissemination
Deliver diverse content in a variety of formats, such as video, social media posts/reels, audio clips, podcasts, and more
Utilize photography and videography skills to create high-quality deliverables
Act as the department liaison, ensuring seamless communication and project delivery
Develop and execute creative content that is engaging and authentic to support internal and external communications such as brand campaigns, company announcements, and initiatives to team members, customers, and potential customers
Serve as an on-camera brand ambassador by creating engaging, platform-optimized solo content for social media that highlights our people, services, and community impact
Conduct thoughtful and professional interviews with employees, customers, or talent to capture authentic stories and insights for use across social, digital, and video content
Stay up to date with industry trends to ensure our content remains fresh and innovative
Assist with external campaigns to drive customer acquisition, retention, and brand loyalty
Work closely with teams to contribute and aid content calendar initiatives
Work closely with teams to analyze content performance metrics to optimize strategies based on data insights
Manage multiple projects simultaneously while meeting deadlines and maintaining quality standards
Ensure all content aligns with brand guidelines and tone of voice across platforms
Coordinate with external vendors, freelancers, or agencies as needed for specialized projects
Troubleshoot and manage technical aspects of content creation, including audio mixing, lighting setup, and advanced editing techniques
Proactively identify content gaps and pitch new ideas to enhance storytelling and audience engagement
Train and mentor team members on basic content creation tools and techniques to build internal capabilities
Maintain an organized archive of digital assets for easy access and reuse
Qualification
Required
Bachelor's degree in marketing, Communications, Journalism, Graphic Design, Film Production, or a related field
Minimum of 5–7 years of professional experience in content creation, digital storytelling, or a similar creative role
Proven expertise in photography, videography, video, and audio editing (e.g., Adobe Creative Suite, Final Cut Pro, or similar tools)
Proficient in creating content with both traditional DSLR cameras and iPhones
Experienced in various shooting techniques, including handheld, tripod, gimbal, and drone operations
A strong portfolio showcasing a variety of high-quality content deliverables, including video, social media, and brand campaigns
Proven expertise in storytelling and crafting engaging content tailored to diverse audiences
Advanced skills in photography, videography, and editing (pre-production, filming, and post-production)
Proficiency in video and audio editing tools like Adobe Premiere Pro, Final Cut Pro, and After Effects
Strong knowledge of social media platforms and best practices for creating content, including reels, posts, and short-form videos
Ability to manage multiple projects and priorities while meeting tight deadlines without compromising quality
Solid understanding of analytics and metrics to evaluate content performance and refine strategies
Up-to-date knowledge of industry trends, emerging tools, and platforms to keep content fresh and innovative
Expertise in lighting, audio mixing, and advanced editing techniques
Well-versed with studio and natural lighting techniques
Strong graphic design skills with the ability to create visually compelling materials
Exceptional writing, editing, and storytelling abilities with a keen eye for detail
Proficiency in digital marketing tools, social media management platforms, and content management systems
Ability to adapt messaging to resonate with diverse audiences, from internal teams to external customers
Excellent communication, collaboration, and project management skills to work effectively across teams and with external partners
A creative thinker and self-starter who can identify content gaps and pitch innovative ideas
Experience coordinating with external vendors, freelancers, or agencies
Strong organizational skills, including maintaining a well-structured digital asset library
Agile and proactive in managing multiple projects and shifting priorities
Passion for fostering engagement and connecting with people through impactful communication
Willingness to travel
Benefits
Medical/dental/vision and other benefits that provide flexibility, choice and support to our employees when they need it most.
Company
Summit Utilities, Inc.
Summit Utilities owns and operates several natural gas distribution.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Kurt Adams
Chief Executive Officer & President
Scott Sanders
Executive Vice President and Chief Financial Officer
Recent News
Talk Business & Politics
2026-01-12
Talk Business & Politics
2025-09-04
The Arkansas Democrat-Gazette
2024-04-06
Company data provided by crunchbase