F5 · 14 hours ago
PR Manager
Greater Seattle Area
Full-time
Onsite
Mid, Senior Level
$90K/yr - $134K/yr
4+ years expF5 is a company that strives to bring a better digital world to life, focusing on cybersecurity and application delivery. They are seeking a motivated PR Manager to develop and execute strategies that enhance F5's brand and thought leadership, while building relationships with media and influencers.
Consumer ElectronicsSaaSSecurityVirtualization
Responsibilities
Develop and execute PR and media relations strategies to drive brand awareness and position F5 as a trusted leader in cybersecurity and enterprise technology
Cultivate strong relationships with journalists and influencers, with a focus on business, technology, AI, and cybersecurity media outlets
Build and manage relationships with media and influencers by pitching ideas and securing placement in top-tier and trade publications, with an emphasis on AI and cybersecurity storytelling
Collaborate with subject matter experts from multiple teams (product management, marketing, sales, threat research, etc.) to identify storytelling opportunities related to F5’s AI and cybersecurity vision and solutions
Generate press materials—including press releases, blogs, media pitches, and messaging documents—that resonate with audiences and align with F5’s key messaging
Support product launches, partnership announcements, and corporate initiatives by building PR campaigns aimed at securing earned media coverage
Play a key role in F5’s cybersecurity storytelling efforts, ensuring consistency across media and owned platforms
Support thought leadership efforts by coordinating with executives and internal teams to create compelling content with strong narratives
Assist with media interviews and press tours; support media training and briefing materials to F5 executives and spokespeople
Partner with the social media team to amplify PR campaigns and earned media wins
Support industry award submissions and speaking engagements to raise the profile of F5 leaders and experts
Measure PR performance and report campaign outcomes to key stakeholders
Qualification
Required
Bachelor's degree in Communications, Marketing, Journalism, English, Public Relations, or a related field
Minimum of 4–5 years of PR or communications experience; preferably with a background in enterprise technology, AI, or cybersecurity
Demonstrated ability to execute earned media campaigns and secure coverage across a variety of media outlets
Previous experience writing press materials, blogs, or other communications content
Understanding of (or interest in learning about) cybersecurity topics, trends, and audiences
Passion for storytelling with excellent written and oral communication skills
Strong ability to convey technical and complex ideas in ways that are accessible to both technical and non-technical audiences
Confidence and skill in building relationships with journalists, analysts, and influencers across a variety of media channels, including those focused on cybersecurity and enterprise technology
Creative mindset balanced with the ability to strategically develop PR plans that align with business goals
Strong organizational skills, attention to detail, and the ability to manage multiple projects efficiently
A collaborative team player with a global perspective and sensitivity to diverse cultures and business practices
Ability to quickly adapt to changing priorities and deadlines while maintaining a positive and professional approach
Familiarity with social media platforms and their role in driving amplification of PR efforts
Baseline analytics skills to measure PR outcomes and refine strategies as needed
Preferred
Some familiarity and enthusiasm for enterprise AI and the cybersecurity space is preferred; ability to quickly learn industry trends and topics is required
Experience with managing PR initiatives or campaigns at a regional or global level is a strong plus
Benefits
Incentive compensation
Bonus
Restricted stock units
Benefits
Company
F5 is a multi-cloud application services and security company that specializes in application security, performance, and delivery.
5001-10000 employees
H1B Sponsorship
F5 has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (155)
2024 (110)
2023 (211)
2022 (194)
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Elliott Management Corp.
2020-11-08Post Ipo Equity
1999-06-04IPO
1998-09-24Series Unknown
Leadership Team
François Locoh-Donou
President and CEO
Mohan Veloo
Chief Technology Officer - Asia Pacific, China & Japan
Recent News
Business Wire
2026-01-16
2026-01-15
2025-12-24
Company data provided by crunchbase