Brandon · 10 hours ago
Media Planner and Buyer
United States
Full-time
Remote
Senior Level
5+ years expBrandon is a company that empowers brands with groundbreaking strategies and creativity, and they are seeking a Media Planner and Buyer to lead high-impact campaigns for national brands. The role involves conducting media research, building integrated media plans, negotiating with vendors, managing campaigns, and collaborating with internal teams to ensure success across various media channels.
AdvertisingBrand MarketingContentContent MarketingDigital MarketingEmail MarketingPublic RelationsSocial Media MarketingVideo AdvertisingWeb Development
Responsibilities
Conduct media research, planning, and strategy across traditional, digital, paid social, and retail channels
Build and present integrated media plans that align with client goals, budgets, and performance KPIs
Negotiate rates and placements with vendors, issuing accurate insertion orders
Traffic ad creative across platforms and ensure smooth campaign launches
Manage campaigns directly in-platform (e.g., Meta, DV360, Google Ads), making real-time optimizations
Analyze campaign performance and deliver strategic insights and reports
Join client meetings to present plans and performance recaps, and serve as the media lead across campaigns
Collaborate with internal strategy, creative, and analytics teams to ensure cross-functional success
Qualification
Required
Bachelor's degree in Marketing, Advertising, Communications, or related field
5+ years of media planning and buying experience across multiple platforms
Hands-on experience with paid social, display, digital video, and retail media
Strong grasp of in-platform tools, optimization techniques, and media metrics
Deep understanding of creative formats and platform nuances (especially Meta)
Excellent negotiation skills and vendor relationship management
Strong communication and presentation skills in client-facing settings
Ability to manage multiple campaigns and priorities in a fast-paced, team-oriented environment
Preferred
Experience with retail media platforms (e.g., Amazon, Walmart, Instacart)
Proficiency in tools like Google Analytics, Meta Ads Manager, DV360, Nielsen, or Comscore
A data-driven mindset and proactive approach to media performance
Benefits
Flexible PTO
401k With Match
Health
Dental
Vision
Company
Brandon
Brandon is a full-force marketing agency engineered to outsmart, outperform, and out-create the competition.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Scott Brandon
CEO
Recent News
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