Wiley Research Group · 1 day ago
Senior Consultant, Marketing Communications Research
Houston, TX
Full-time
Hybrid
Senior Level
6+ years expWiley Research Group is a boutique research consultancy that blends behavioral science, data, and human insight to help organizations understand how people really think, feel, and decide. They are seeking a Senior Consultant to lead research that informs marketing and communications strategy, working closely with clients and internal teams to deliver strategic recommendations and actionable insights.
Market Research
Responsibilities
Lead communications research initiatives, including quantitative, qualitative, measurement, and secondary research
Own projects from design through delivery, providing strategic counsel to clients
Translate market and audience data into clear, actionable insights and narratives
Conduct audience intelligence work such as social and digital landscape analysis, sentiment analysis, keyword research, and competitive benchmarking (e.g., share of voice, message pull-through)
Build measurement frameworks, dashboards, and client-facing reports
Lead client conversations around analytics, performance, and optimization opportunities
Stay current on emerging research tools and methodologies, recommending new approaches where appropriate
Qualification
Required
Bachelor's degree required
6–8 years of experience in research, analytics, or communications (agency or in-house)
Experience developing measurement plans and evaluating marketing or communications performance
Strong working knowledge of social listening and media intelligence platforms (e.g., Cision, Brandwatch, Talkwalker, Meltwater)
Comfort working with complex data sets, Boolean logic, and integrated analytics workflows
Ability to synthesize data into insights that inform strategy and decision-making
Strong project management skills and comfort juggling multiple client engagement
Excellent written and verbal communication skills
Preferred
Experience with statistical tools such as Q, SPSS, R, or Python is a plus
Benefits
Health, dental, and vision coverage
Profit sharing
Unlimited PTO
Hybrid work environment based in Houston, TX
Company
Wiley Research Group
Wiley Research Group is a boutique research consultancy that combines the precision of quantitative data with the nuance of qualitative insight.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase