Vangst · 8 hours ago
Vice President of Sales (Cannabis Industry)
United States
Full-time
Remote
Lead/Staff, Director/Executive
$175K/yr - $200K/yr
5+ years expVangst is a rapidly growing cannabis manufacturing and branded products company in New Jersey, seeking an experienced Vice President of Sales to lead all sales strategy and execution across retail accounts. This executive role is responsible for driving revenue growth, developing sales leadership, and scaling a high-performing sales organization across a multi-brand portfolio.
CannabisEmploymentHuman ResourcesRecruiting
Responsibilities
Develop and execute the company’s sales strategy for packaged goods sold exclusively to retail
Drive revenue growth across owned brands and third-party brands, ensuring brand-specific positioning and messaging are executed consistently in the market
Lead and manage the sales organization, including: Territory Managers, Regional Sales Managers, and Sales Support
Partner closely with the Brand Manager, who oversees field marketing and reports into Sales
Establish and manage sales KPIs, performance metrics, and accountability frameworks
Own sales forecasting, demand planning, and pipeline visibility
Design and execute promotional programming, informed by weekly retail data and sell-through performance
Serve as the senior sales leader in meetings with retail operators, internal stakeholders, and executive leadership
Provide consistent market feedback on pricing, product performance, competitive dynamics, and customer needs
Lead recruiting, onboarding, training, and ongoing skill development of the sales team
Support 1–2 product launches per quarter, coordinating with brand, operations, and manufacturing teams
Manage a mix of early-career and seasoned sales professionals, fostering growth, accountability, and career progression
Operate as a visible, hands-on leader with strong executive presence and the ability to “sell the story” to operators
Qualification
Required
5+ years of sales experience, with 2+ years in a Director-level or senior leadership role
Proven success driving revenue growth in CPG, cannabis, or regulated packaged-goods environments
Experience leading and scaling multi-level sales teams
Demonstrated ability to manage multiple brands and product categories
Strong background in sales forecasting, KPI development, and performance management
Ability to lead executive-level meetings with retail operators and internal stakeholders
Hands-on, player-coach leadership style with strong accountability
Excellent communication, presentation, and negotiation skills
Self-starter comfortable working directly with a CEO in a fast-paced growth environment
Ability to be based in or regularly support the New Jersey market
Benefits
The role is equity eligible
Participates in an annual bonus plan
Company
Vangst
Vangst is a recruiting platform that connects job seekers with opportunities in the cannabis industry.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$31.5MKey Investors
Level One FundLerer Hippeau
2022-01-13Series B· $19M
2019-01-24Series A· $10M
2018-03-21Seed· $2.5M
Leadership Team
Karson Humiston
Founder & CEO
Recent News
Venture Capital
2025-06-04
PR Newswire
2025-06-03
Company data provided by crunchbase