Garner Health · 1 day ago
Demand Generation Manager, Inbound & Digital Programs
Garner Health is revolutionizing the healthcare economy by evaluating doctor performance and providing organizations relief from surging healthcare costs. They are seeking a Demand Generation Manager to optimize their organic growth engine, focusing on web, email, webinars, and social media to convert engagement into qualified pipeline.
Big DataBusiness IntelligenceEmployee BenefitsHealth CareMedical
Responsibilities
Web & Conversion Ownership: Act as the primary owner of the website. Build and publish new pages, optimize the site for search, and design and test user journeys that lead prospects toward high-value offers
Email & Lifecycle Strategy: Own the execution of our email marketing program. Build and manage nurture tracks designed to educate our prospects and convert them into sales-ready opportunities
Digital Program Execution: Operationalize our flagship content programs. Lead operations, promotion and distribution of webinars and podcasts, ensuring maximum attendance and reach. Own the hand-off process and ensure the sales team is armed with the context needed to execute follow-up
Audience Growth & Engagement: Manage brand social, translating long-form content into engaging, platform-native posts. Ensure a consistent and authoritative brand voice across our organic social channels while maintaining a steady pulse of engagement, leveraging AI tools to scale your efforts
Sales Enablement & Advocacy: Enable the sales organization to become digital-first sellers. Build playbooks for social media advocacy, providing reps with the content and guidance needed to build their own influence and engage with prospects online
Reporting and Analysis : Maintain a rigorous cadence of tracking and reporting across all owned channels. Monitor and optimize channel-specific metrics and report on performance of downstream KPIs and qualified pipeline
Qualification
Required
3+ years in B2B demand generation, digital marketing, or growth marketing, with proven success owning and optimizing web, SEO, and email channels to drive pipeline
Hands-on experience with HubSpot, Webflow, and SEO tools (SEMrush/Ahrefs)
A systems-thinking approach to demand gen, understanding how organic channels and automation work together to move prospects from curiosity to qualified opportunity
A data-driven mindset with the ability to translate complex data into actionable growth strategies and optimized conversion paths
Exceptional communication skills and the ability to thrive in fast-paced, high-growth environments through cross-functional alignment
A genuine passion for fixing the American healthcare system through data-driven transparency
A bias for action, operating with intense urgency, a strong sense of ownership, and a commitment to authentic, direct feedback
Preferred
Expertise with AI (Gemini/Claude), ABM platforms, and GTM automation (Clay) is a significant plus
Benefits
Flexible PTO
Medical/Dental/Vision plan options
401(k)
Teladoc Health
Company
Garner Health
Garner Health is a technology-driven platform providing healthcare services and helping people search for doctors.
Funding
Current Stage
Growth StageTotal Funding
$61.3MKey Investors
RedpointFounders Fund
2021-12-14Series B· $45M
2021-02-03Series A· $12.5M
2020-01-13Seed· $3.8M
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