Senior Director, Public Affairs jobs in United States
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American College of Obstetricians and Gynecologists (ACOG) · 5 hours ago

Senior Director, Public Affairs

American College of Obstetricians and Gynecologists (ACOG) is seeking a Senior Director of Public Affairs to serve as a strategic leader responsible for advancing the organization's mission and brand. This role involves managing media relations, crisis communications, and developing PR strategies that engage diverse stakeholders to promote women's health issues.

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Responsibilities

Lead the development and implementation effective communications and media strategies, campaigns, and materials, managing ACOG's media presence with media outlets
Target key audiences by reaching and influencing consumer-facing, health, and policy media outlets at the national, regional, and state levels to promote clinically accurate media coverage of issues related to the field of obstetrics and gynecology
Lead a team, currently consisting of 3-5 people, responsible for strategic external communications, crisis communications, and stakeholder management
Manage the organization's reputation and image, generate positive media coverage through strategic use of communications channels and messaging
Collaborate strategically across divisions to balance the communications and messaging needs of the organization and maximize ACOG's influence and impact
Partner with key stakeholders on the organization's crisis communications response resulting from external or internal events that give rise to heightened reputational risk or may affect ACOG's impact and influence
Develop annual public affairs strategic plans with measurable goals and budget oversight
Respond to media inquiries and provide background education to reporters, as necessary, prior to interviews
Monitor, track, and circulate to stakeholders, relevant media activity relating to ACOG
Provide guidance to local Districts and Sections on how to align with and support ACOG's media presence in their local areas
Oversee development of social media messages and media-related materials, including press releases, media statements, op-eds, letters to the editor, and presentations for consumer and professional outreach to promote and support the mission, advocacy work, guidelines, recommendations, statements, and events
Support relevant departments to identify needed policy- and advocacy-related resources and support the development, approval, and launch/promotion of the resulting resources
Conduct and support media training for staff and members who serve as experts and spokespeople for media coverage, including how to effectively answer media inquiries and respond to emerging issues, including preparing remarks as required
Support the strategy, planning, organization, and attendance of briefings, press conferences, and other events on a variety of women's health issues
Develop and foster strategic relationships with partner organizations to align strategies, messages, and materials
Work effectively with the organization's board of directors, senior leadership, and member experts to facilitate effective communication, public relations, and member engagement
Collaborate on a variety of communication strategies on how to support current positions while advising on the public or media sensitivities or trends
Provide leadership, direction, and management of staff, including fostering a welcoming and inclusive environment through supervising staff, providing feedback, coaching, support, mentoring, performance management, and training and development opportunities as appropriate
Perform other duties as assigned

Qualification

Media relationsCrisis communicationsHealthcare communicationsPublic speakingTeam managementProject managementInterpersonal skillsAttention to detailWritten communicationVerbal communication

Required

Exceptional communication skills with experience in media relations and public speaking
Must have experience in health media and substantive related knowledge of health topics/content
Proven dedication to complex issues and ability to quickly comprehend and develop messaging around complex health situations
Must have solid understanding and experience with media operations and news organizations. Experience answering a high volume of media inquiries as well as preparing and actively pitching media/press materials (statements, reports)
Excellent written (statements, op-eds, press releases) and verbal communication skills (particularly in dealing with the media in a polished, professional manner)
Excellent interpersonal skills and ability to work well in a team and independently
Demonstrated ability to meet tight deadlines and work under pressure. Strong leadership, staff management, and project management skills and attention to detail a must
Experience managing teams and budgets
Ability to travel. Must be available to respond to news media and staff in the field after working hours
Bachelor's degree in journalism, communications, public affairs, or a related field
12 -15 years of direct hands-on, progressively responsible positions in media relations and communications. Health non-profit/medical society/women's health experience preferred
Minimum of 5-7 years of supervisory experience, including managing media staff and supporting executive-level leadership

Preferred

Health non-profit/medical society/women's health experience preferred

Benefits

Paid Parental Leave
Breastfeeding Friendly Workplace
Flexible work schedule
Commuting Allowance
Generous Paid Time Off
Holiday Pay
Life Insurance
Community Volunteering Opportunities
Generous 401(k) Company Contributions
Medical, Dental, and Vision Insurance
Learning Opportunities and Tuition Reimbursement
Company-Sponsored Team Outings

Company

American College of Obstetricians and Gynecologists (ACOG)

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The American College of Obstetricians & Gynecologists (ACOG) is the leading professional membership organization for ob-gyns.

Funding

Current Stage
Growth Stage

Leadership Team

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Rob Batarla, MBA, CPA
Chief Financial Officer
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DJ Johnson, IOM, FASAE, CAE
Chief Membership and Engagement Officer
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