Geisinger · 12 hours ago
Marketing Coordinator
Danville, PA
Full-time
Hybrid
Senior Level
5+ years expGeisinger is a healthcare organization focused on caring for patients and communities. They are seeking a Marketing Coordinator responsible for member communications, marketing plans, and content creation to support their mission and goals.
Health CareHospitalMedical
Responsibilities
Implements marketing plans by preparing marketing materials and coordinating distribution
Creates and distributes materials
Tailors oral and written communications according to the audience
Serves as managing editor and writer for member, employer, and provider newsletters, which includes soliciting guest editors, maintaining editorial standards and managing production
Establishes and maintains marketing budgets for assigned projects
Tracks and reports on return on investment as appropriate
Creates layout for projects
Reviews and selects photographs for use in publications
Coordinates printing and distribution of projects
Responsible for vendor relationship management, including direct project coordination with newsletter agencies, external printers, graphic artists, photographers, etc
As needed
Also responsible for contract negotiations and oversight
Develops and oversees tracking accountability methods for projects
Uses these evaluations to determine future direction; Respond to indicators
Supports media relations by preparing news releases as needed
Provides support to managed care public relations efforts as needed
Assists with creation of press releases
Works cooperatively with digital marketing specialist and social media team on all aspects of social media campaigns, paid promotions and contests including strategy, new initiative development, content, spend and budget tracking, and analytics
Responsible for content generation and posting and promotion on social media sites
Maintains social media content planning calendar
Contributes to internal communications strategy development, working with leadership and stakeholders to develop appropriate messaging
Prepares information for internal communications vehicles as appropriate
Creates and distributes finalized communications
Ensures consistency and style guidelines are followed among printed materials, group packets, Web site content, letters, brochures, etc
Serves as an editing resource to other marketing staff and consultants, ensuring consistency with the style guide among all materials and departments
Qualification
Required
High School Diploma or Equivalent (GED)- (Required)
Minimum of 5 years-Relevant experience (Required)
Writing, communication skills, and print production experience required
Benefits
Healthcare benefits for full time and part time positions from day one, including vision, dental and domestic partners
Company
Geisinger
Geisinger is a health and wellness organization that offers orthopaedic, weight-management, and heart care services. It is a sub-organization of Risant Health.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$0.95MKey Investors
U.S. Department of Agriculture
2024-04-02Acquired
2024-01-10Grant· $0.95M
Leadership Team
Terry Gilliland
President & CEO
Anne Morse
Director, Division of Pediatric Sleep Medicine
Recent News
EIN Presswire
2025-12-08
2025-11-23
2025-11-03
Company data provided by crunchbase