PrizePicks · 2 hours ago
CRM Marketing Specialist
PrizePicks is the fastest-growing sports company in North America, recognized for its leadership in Daily Fantasy Sports. They are seeking a highly motivated CRM Marketing Specialist to enhance customer relationships and drive engagement through strategic marketing campaigns across various stages of the customer lifecycle.
Fantasy SportsGamingSports
Responsibilities
Design and execute segmented, automated campaigns throughout the customer journey to drive engagement, retention, and loyalty
Develop and optimize customer journeys, mapping out touchpoints and interactions to enhance the overall customer experience
Create and implement complex CRM campaigns, tracking campaign performance, and analyzing data to identify opportunities for optimization
Conduct A/B testing and experimentation to optimize campaign performance and drive lift at different stages of the customer lifecycle
Stay informed about industry trends and competitor activities to develop innovative strategies for customer engagement
Collaborate with cross-functional teams, including marketing, product, and analytics, to ensure alignment and success of campaigns
Monitor and analyze campaign metrics, providing insights and recommendations for continuous improvement
Qualification
Required
Minimum of 3 years of experience in customer success, email, lifecycle, or CRM marketing roles
Ability to analyze data and metrics to drive actionable insights and optimize campaign performance
Organized and detail-oriented
Proven track record of managing multiple projects and meeting deadlines in a fast-paced environment
Excellent communication, collaboration, and problem-solving skills
Preferred
Bachelor's degree in Marketing, Business, Communications, Analytics, or related field preferred, but not required
Proficiency in CRM platforms such as Braze, Optimove, or similar tools is highly preferred
Strong understanding of email/in-app/push marketing best practices and copywriting skills
Experience in the Daily Fantasy Sports or gaming industry is preferred
Benefits
Company-subsidized medical, dental, & vision plans
401(k) plan with company match
Annual bonus
Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!)
Generous paid leave programs, including 16-week paid parental leave and disability benefits
Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked
Company-wide in-person events and team outings
Lifestyle enhancement program
Company equipment provided (Windows & Mac options)
Annual performance reviews with opportunities for growth and career development
Company
PrizePicks
PrizePicks is a mobile app platform that covers sports betting of leagues.
Funding
Current Stage
Late StageTotal Funding
$0.85MKey Investors
Phoenix Capital Ventures (PCV)
2025-09-22Acquired
2021-12-01Series A
2020-07-08Seed· $0.85M
Leadership Team
Recent News
2026-01-17
Morningstar.com
2026-01-16
Company data provided by crunchbase