Vacasa · 4 hours ago
Channel Marketing Manager
United States
Full-time
Remote
Mid, Senior Level
$70K/yr - $85K/yr
5+ years expVacasa is a vacation rental company focused on delivering exceptional experiences. They are seeking a strategic and organized Channel Marketing Manager to lead a team responsible for managing property presence across third-party distribution channels and optimizing listings to maximize visibility and revenue.
Property ManagementReal EstateTravel AccommodationsVacation Rental
Responsibilities
Lead and develop a team of Channel Marketing Specialists through effective coaching, mentoring, and performance management. Conduct regular one-on-one meetings and annual evaluations to support professional growth and ensure alignment with company goals
Ensure the team is effectively executing channel strategies and daily operations, including listing setup, distribution, and ongoing optimization to maximize property visibility and revenue
Oversee daily operations and workflow management to optimize team productivity and meet departmental objectives. Identify areas for improvement, and implement process enhancements to drive efficiency and quality outcomes
Oversee the accuracy, consistency, and performance of listings across third-party platforms such as Airbnb, Vrbo, and Booking.com for Vacasa’s portfolio of properties
Collaborate cross-functionally with Product, Revenue Management, and Operations teams to resolve technical issues, improve functionality, and ensure channel listings reflect current standards and best practices
Build and maintain strong relationships with key partner contacts at major online travel agencies (OTAs) to stay ahead of platform changes, promotional opportunities, and evolving best practices
Manage financial responsibilities related to third-party channels, including invoicing, commission reconciliation, and expense tracking
Drive processes to manage listing transfers and account ownership transitions as part of Vacasa’s shift of select inventory to Casago Franchises, ensuring a seamless and accurate channel handoff
Serve as a subject-matter expert on Vacasa’s channel distribution systems, architecture, and listing practices — providing clarity, documentation, and scalable support
Foster a collaborative work environment that promotes open communication, innovation, and employee engagement. Address team conflicts constructively and in a timely manner as they arise
Assist the recruiting process with interviewing, selection and onboarding new team members while ensuring compliance with company policies and employment regulations
Collaborate with cross-functional teams and stakeholders to align departmental goals with broader organizational strategy. Represent the team in leadership meetings and communicate strategic decisions effectively to direct reports
Support continuous improvement initiatives by analyzing program performance, identifying bottlenecks, and implementing process optimizations. Stay current with industry trends, best practices, and emerging technologies relevant to the function
Other duties as assigned because every day is different in hospitality!
Qualification
Required
5+ years of experience in marketing or channel operations, with at least 2 years in a leadership or team management role
High attention to detail paired with strategic thinking and a data-driven mindset
Strong organizational and project management skills, with the ability to manage competing priorities and deadlines in a fast-paced environment
Ability to build productive professional relationships across departments, including product, marketing, operations, and external channel partners
Proven ability to lead, mentor, and develop high-performing teams, with a focus on fostering collaboration, accountability, and professional growth in a fast-moving, results-driven environment
Experience managing day-to-day team operations, providing guidance and support, and fostering a positive, productive team culture focused on collaboration, accountability, and growth
Tech-savvy with experience using various digital systems and applications and comfortable using mobile apps, tablets, and various software platforms
Communicates clearly and confidently—whether it's over email, on a video call, or in person—and can build strong connections with both team members and clients
Preferred
Experience working in hotel, hospitality, vacation or similar industry is highly preferred
Bachelor's Degree in Marketing, Business, Communications or similar is strongly preferred, though we recognize that great talent comes from many different paths
Benefits
Health/dental/vision insurance based on hours worked
Employer Sponsored & Voluntary Supplemental Benefits based on hours worked
401K retirement savings plan with immediate 100% company match on the first 4% you contribute
Health & Dependent Care Flexible Spending Accounts based on hours worked
Paid Flex Time Off / Vacation & Sick Time
Employee Assistance Program (EAP)
Employee Discounts
Company
Vacasa
Vacasa is a vacation rental management company that helps homeowners buy, manage, and sell their vacation homes.
1001-5000 employees
H1B Sponsorship
Vacasa has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (2)
2022 (1)
2021 (1)
Funding
Current Stage
Public CompanyTotal Funding
$864.5MKey Investors
Davidson KempnerTPGSilver Lake
2024-12-30Acquired
2024-08-08Post Ipo Debt· $30M
2021-12-07Post Ipo Equity· $200M
Leadership Team
Rob Greyber
CEO
John Banczak
Chief Operating Officer and Chief Strategy Officer
Recent News
2026-01-16
2026-01-16
2025-12-30
Company data provided by crunchbase