DEPT® · 5 hours ago
Associate Director, Growth Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff, Director/Executive
$95K/yr - $140K/yr
7+ years expDEPT® is a Growth Invention company that helps ambitious brands grow faster by merging technology and marketing. The Associate Director, Growth Marketing will design and implement an integrated marketing strategy, connect various functions like sales and CRM, and drive demand generation through innovative tactics.
AdvertisingBrand MarketingDigital MarketingInternetMarketing
Responsibilities
Design and implement a marketing strategy that connects all the dots – aligning marketing, sales, CRM, data, and AI into a single pipeline engine driving qualified opportunities
Activate DEPT®’s Americas growth plan. Target our ideal customer profiles in key verticals and use strategic partnerships and events to convert high-value prospects into our pipeline
Work closely with sales and client teams to ensure marketing and business development operate in sync, sharing insights and aligning on goals instead of working in silos
Nurture relationships with prospective clients and partners through content, events, and personal outreach – turning trust and engagement into tangible new business opportunities
Leverage our tech stack (Salesforce, Pardot, and InfiniGrow) to track performance and optimize marketing investments around revenue goals. You’ll monitor what’s working, double down on the best channels, and pivot quickly based on data insights
Drive demand with creative, high-impact tactics rather than big budgets – think thought leadership content, targeted campaigns, smart automation, and ABM, all designed to deliver results without heavy paid spend
Qualification
Required
7–10+ years in growth, demand, or performance marketing in B2B (ideally tech, SaaS, digital, or consulting)
You've owned a number (pipeline and/or revenue) and can show how your work moved it, not just how many MQLs you generated
Proven track record of turning strategy into execution – building integrated programs that connect campaigns, CRM, content, partners, and sales into one system that converts
Hands-on with Salesforce and Pardot for CRM and marketing automation, plus Infinigrow (or similar) for planning and measuring what actually drives revenue
Strong grasp of paid media and ABM (especially LinkedIn and targeted syndication), but you don't rely on big budgets to make an impact
Deep experience with pipeline analytics, forecasting, and attribution – you know how to read the numbers and the limits of the models
Practical experience using AI in workflows – for research, targeting, personalisation, creative variations, and outreach – with a clear view of where it improves conversion or speed
Experience working across functions (Sales, Growth, Partnerships, Brand, RevOps) and managing agencies or contractors to drive one coherent GTM, not disconnected activities
You care how opportunities show up in the forecast and constantly test, learn, and refine based on results
You naturally break down silos between marketing, sales, CRM, and partners, and get people aligned around a simple plan
You're comfortable when things aren't fully defined and can build structure, priorities, and next steps without waiting for perfect inputs
You explain complex ideas simply – in writing, slides, and live – and you're not afraid to push back when something won't move the needle
You can zoom out to shape strategy and zoom in to help write a sequence, fix a dashboard, or tune a targeting list
You know how to build trust, influence, and momentum with distributed teams across time zones
You have strong follow-through, attention to detail, and a bias for finishing things and getting them into market rather than endlessly iterating
Benefits
Healthcare, Dental, and Vision coverage
401k plan, plus matching
PTO
Paid Company Holidays
Parental Leave
Company
DEPT®
DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2019-12-20Acquired
Leadership Team
David Neal
Global CFO
Ashley Streb
Founder of Rocket Insights & partner at DEPT®
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