Cornbread Hemp® · 15 hours ago
Affiliate & Influencer Marketing Manager
Cornbread Hemp is a Kentucky-founded wellness company committed to providing high-quality natural wellness products. They are seeking a dynamic Affiliate and Influencer Marketing Manager to expand brand reach through strategic marketing programs and partnerships, requiring a strong understanding of the affiliate and influencer landscapes.
Cannabis
Responsibilities
Work alongside the Sr. Director of Growth to develop and manage the affiliate marketing program, including recruiting new affiliates, maintaining relationships with existing affiliates, and optimizing affiliate performance
Monitor affiliate activity, analyze performance metrics, and provide insights to improve campaign effectiveness
Collaborate with the Creative and Brand teams to create compelling promotional materials and offers for affiliates
Ensure compliance with company policies, legal requirements, and industry standards
Manage contracts and commission structures with affiliates, ensuring that new customer acquisition goals are met, alongside key performance efficiency indicators (e.g., CAC, ROAS, MRR, etc.)
Identify and engage with relevant influencers to promote our brand and products
Develop and maintain strong relationships with influencers, ensuring ongoing collaboration and engagement
Coordinate affiliate and influencer campaigns, from initial outreach and negotiations to execution and performance analysis
Track and report on the effectiveness of influencer partnerships, providing insights and recommendations for improvement
Stay up-to-date with industry trends and emerging platforms to identify new opportunities for influencer engagement
Work closely with the Brand and Creative teams on UGC campaigns for assets to test on paid marketing channels
Qualification
Required
Bachelor's degree in Marketing, Business, Communications, or a related field
2-4 years of experience working at a Brand, a Publisher, or a Digital Marketing Agency
Proven experience in affiliate marketing, influencer marketing, or digital marketing roles
Strong understanding of digital marketing channels, strategies, and best practices
Excellent communication and negotiation skills
Proficiency in using marketing tools and platforms, such as affiliate networks, CRM systems, and analytics software
Ability to work independently and manage multiple projects simultaneously
Creative thinker with a passion for staying ahead of industry trends
1-3 years experience with affiliate marketing and influencer networks (e.g., Impact Radius, Shopify Collabs, CJ, etc.)
Familiarity with social media platforms and influencer marketing tools (e.g., Instagram, YouTube, TikTok, influencer marketing platforms)
Strong analytical skills and ability to interpret data to drive decision-making (Familiarity with Shopify and GA4 strongly preferred)
Detail-oriented with excellent organizational skills
Team player with a collaborative mindset
Preferred
Appropriate wifi bandwidth
Benefits
Health, dental, and vision benefits
Paid time off
401(k) plan
Employee discount
Paid training and competitive wages
Opportunities for professional growth and personal development
Company
Cornbread Hemp®
Recognized by Inc. 5000 as the fastest-growing hemp company in America, Cornbread Hemp is a market leader in hemp-derived THC & CBD.
Funding
Current Stage
Growth StageTotal Funding
$2.5MKey Investors
Larry Doyle
2023-10-18Series Unknown· $0.2M
2023-10-18Debt Financing
2022-12-19Series Unknown· $1.68M
Recent News
2025-11-20
South Africa Today
2025-06-16
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