Rewards Network · 5 days ago
Product Marketing Manager-Hybrid in Chicago
Chicago, IL
Full-time
Hybrid
Mid Level
$100K/yr - $120K/yr
3+ years expRewards Network is a company dedicated to helping restaurants grow revenue and customer engagement through innovative marketing services. The Product Marketing Manager is responsible for owning the go-to-market strategy and positioning for both consumer and restaurant-facing products, driving product success through collaboration and campaign execution.
AdvertisingFinTechLoyalty ProgramsMarketingRestaurants
Responsibilities
Deeply understand assigned products through using them, interviewing users, reviewing user feedback, and collaborating with product and other stakeholders internally
Develop clear, differentiated messaging and positioning for your products, demonstrating a strong understanding of both restaurant and consumer personas
Partner with Revenue Operations and B2B Marketing to ensure the Sales and Service teams are equipped to tell the product story and accelerate conversion and retention opportunities
Own and lead the strategic planning and execution of product launches, setting the success metrics and building consensus around the plans as well as ensuring timelines, deliverables, and dependencies are clearly communicated across the organization
Conduct market, competitive, and customer research to inform product strategy and GTM plans
Champion the voice of the customer across product and marketing decisions. Proactively identify opportunity areas and make recommendations about growth and retention strategies
Monitor product metrics and impact of product marketing initiatives to inform future marketing strategies and product expansion and retention features
Partner with marketing and creative teams to create tasteful and compelling content for internal product training materials as well as external GTM and ongoing product adoption and engagement campaigns
Lead execution of marketing engagement and retention campaigns for consumer and B2B products, including development, launch, and measurement of campaigns across email, push, and SMS
Qualification
Required
Bachelor's degree in business, marketing, or a related field; 3–5 years of experience in product marketing or growth marketing
Proven track record of deep product and customer understanding, including hands-on product use, defining value propositions, and translating insights into clear product positioning adopted across the organization
Experience developing GTM strategies and leading successful product launches, partnering closely with cross-functional teams including Product, Design, Sales, and Revenue Operations
Strong marketing technology experience, including Salesforce, lifecycle automation (email/push/SMS), website CMS tools, and project management platforms (e.g., Asana, Jira, Confluence, Miro)
Excellent written and verbal communication skills, with the ability to translate technical concepts into compelling, data-informed narratives
Highly collaborative and organized, with a demonstrated ability to build alignment, manage complex cross-team initiatives, and drive measurable outcomes in fast-paced environments
Strong analytical, critical-thinking, and decision-making skills, using data to identify opportunities, solve problems, and execute effectively
Preferred
Experience in FinTech, MarTech, restaurant, dining, or hospitality is a plus
Benefits
Competitive Paid Time Off and company holidays
Generous dining reimbursement when you dine with our restaurant clients
401(k) plan with a company match
Two medical plan options- Standard PPO or High Deductible Health Plan (HSA with company match for HDHP participants)
Partnership with Rx n Go, offering certain prescriptions for free
Two dental plan options and a vision plan
Flexible Spending Accounts and a pre-tax commuter benefit program
Accident, Critical Illness, and Hospital Indemnity Insurance Plans
Short Term and Long Term disability
Company-paid life insurance and AD&D insurance, supplemental employee, spouse, and child life insurance
Employee Life Assistance Program
Hybrid working space in our state of the art office downtown located by the Metra and Ogilvie train stations
Catered lunches provided on Tuesday's in our Chicago office
Company
Rewards Network
Rewards Network is a provider of capital and marketing services to the restaurant industry.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2017-10-02Acquired
Leadership Team
Ed Eger
CEO
Recent News
2025-09-30
Company data provided by crunchbase