PAR Technology · 1 day ago
Sr. Solution Portfolio Marketing Manager
PAR Technology Corporation is a leader in restaurant technology, providing innovative solutions to empower brands worldwide. The Sr. Solution Portfolio Marketing Manager will own the cross-product solution story, creating compelling narratives that drive multi-product deals and enhance revenue growth through effective marketing strategies.
ComputerEnterprise SoftwareHardwareInformation ServicesInformation TechnologySoftware
Responsibilities
Own solution positioning: Connect POS + Ordering + Loyalty + Payments into a unified narrative tied to operator outcomes (topline, speed, margin, retention, simplification, vendor consolidation)
Build solutions GTM for new logos: Define ICPs, buying committees, competitive angles, and launches; partner with Demand Gen to create targeted pipeline-driving campaigns
Operationalize cross-sell/upsell: Create expansion playbooks (who/when/what/offer) driven by product usage signals, renewals, and EBR/QBR moments; design “good/better/best” paths and renewal-adjacent offers
Create sales-ready assets: One-sheets, solution briefs, pitch decks, ROI/TCO tools, talk tracks, objection handlers, demo storyboards, and executive value summaries
Enable revenue teams: Train AEs/SDRs/CS/AM on solution discovery and expansion qualification; implement lightweight certification for message consistency
Be the market voice: Track trends and competitors; translate insights into differentiated messaging, field guidance, and roadmap inputs
Prove impact: Partner with RevOps to define KPIs, instrument dashboards, run experiments, and iterate
Qualification
Required
5+ years in B2B SaaS product/solution marketing with measurable impact on multi-product GTM and expansion/cross-sell
Strong storytelling and executive-ready writing; able to translate complex tech into clear business outcomes and ROI
Experience building lifecycle/expansion programs with CS/AM/Marketing (triggers, offers, messaging, measurement)
Analytical comfort with pipeline, attribution, NRR/expansion metrics; uses data to iterate packaging and plays
Proven cross-functional operator with Product, Sales, CS, Demand Gen, and RevOps
Preferred
restaurant/hospitality tech
ABM/buying groups
exposure to pricing/packaging
Company
PAR Technology
PAR Technology creates and markets products that help restaurant and retail operators.
Funding
Current Stage
Public CompanyTotal Funding
$205M2025-01-21Post Ipo Debt· $100M
2020-02-06Post Ipo Debt· $105M
2011-01-03IPO
Recent News
Verdict Food Service
2026-01-16
2026-01-15
Company data provided by crunchbase