CTC - Consolidated Telecommunications Company · 5 hours ago
Public Relations and Education Specialist
Baxter, Minnesota, United States
Full-time
Onsite
Mid Level
$60K/yr - $70K/yrCTC - Consolidated Telecommunications Company is dedicated to empowering communities through technology solutions. The Public Relations and Education Specialist will support digital access and education by delivering training and building community relationships, focusing on promoting Internet adoption and safe technology use.
InternetTelecommunicationsWireless
Responsibilities
Conduct in-person and virtual training sessions with members on computer systems, workplace technology tools, and cybersecurity best practices
Help drive Internet adoption to potential members without CTC Internet today. Educate seniors and those without Internet on basic usage opportunities by having internet at home
Develop promotions and content to help drive Internet take rates for CTC training
Create and update training materials, manuals, e-learning modules, and customer guides
Support employees and customers with post-training follow-ups to ensure retention and effective application of skills
Create an online training library for members, keep content up to date and relevant
Partner with IT and HR to ensure training aligns with compliance, company policies, and evolving security standards
Provide training and messaging guidance to internal staff who engage with customers or external partners
Develop internal training guides for Member Services and Service Assurance Technicians as needed
Assist with new product roll out training for CTC team members
Actively pursue new and existing partnerships with community stakeholders to develop and implement technology and digital education programs
Prepare, coordinate and facilitate online and digital member programming and education
Act as a public-facing representative of the company on technology and cyber safety topics
Partner with marketing to create clear, engaging communications and materials for external audiences
Collaborate with the marketing team to craft consistent messaging and highlight company initiatives in digital safety
Attend, host, and facilitate seminars with community organizations, workplace groups, professional associations or the general public
Deliver digital literacy training sessions covering topics such as: Basic computer, tablet, and smartphone use, Email setup and usage, Internet browsing and online search, Online safety and fraud prevention, Video calling tools (Zoom, FaceTime, etc.), Social media basics, Using online services (telehealth, banking, government services), Cybersecurity 101
Create a supportive, inclusive, and encouraging learning environment
Partner with leadership and departments to develop messaging strategies that align with business goals
Serve as a bridge between training, IT, and communications teams to ensure consistent, customer-friendly narratives
Gather feedback from customers and employees to improve both training content and public relations messaging
Prepare and submit monthly analytics on community and education activities
Provide feedback to the product team on existing and potential new product lines
Attend community events representing CTC in our membership areas
Builds and maintains effective working relationships with all CTC departments and with the general public
Adheres to confidentiality policies to protect customer financial and personal information
Maintains a professional appearance that aligns with CTC’s brand and industry standards
Wears professional attire that will reflect his/her profession and will be subject to management discretion
Completes other duties assigned by management
Qualification
Required
Proven experience as a corporate trainer, communications specialist, or similar hybrid role
Strong knowledge of computers, workplace applications, and cybersecurity fundamentals
Excellent public speaking, presentation, and writing skills, with the ability to translate technical topics into plain, engaging language. Proven ability to communicate with senior learners and develop effective training manuals for them
Proficiency in digital tools for both training (e-learning, presentations) and PR (media monitoring, social platforms)
Working knowledge of computers, mobile devices, Internet services, and common workplace and consumer technology tools
Basic understanding of cybersecurity concepts, online safety, and fraud prevention
Familiarity with adult learning principles and digital literacy education
Understanding of community outreach, public education, or member-focused programming
Awareness of accessibility considerations and inclusive learning practices
Strong presentation and facilitation skills for in-person and virtual audiences
Ability to explain technical concepts in clear, simple, and approachable terms
Excellent written and verbal communication skills
Relationship-building skills with community partners, members, and internal teams
Training material development skills, including guides, handouts, and basic e-learning content
Organizational and time management skills, with the ability to manage multiple programs and events
Basic data tracking and reporting skills for participation and program outcomes
Ability to engage diverse audiences, including seniors and individuals new to technology
Ability to create a supportive, welcoming, and inclusive learning environment
Ability to adapt training style and content to different skill levels and learning needs
Ability to collaborate effectively across departments (IT, Marketing, HR, Member Services)
Ability to represent the organization professionally in public and community settings
Ability to learn new technologies and products quickly and translate them into user-friendly education
Knowledge of company policies, procedures, products, services, and service locations
Willingness to participate in community activities
Ability to always display a high level of professionalism
Ability to work independently and maintain efficient workflow
Ability to effectively function as a team player and project a positive attitude
Ability to make decisions in accordance with established company policies and procedures
Ability to adapt in a rapidly changing environment
Ability to work with limited supervisory interaction
Ability to work outside of regular business hours
Ability and willingness to travel and be able to maintain a valid and insurable Minnesota driver's license
Two or four-year degree in Communications, Public Relations, Marketing, Education, Adult Education, Information Technology, Cybersecurity, Community Education, or an equivalent combination of education and relevant professional experience in training, communications, digital literacy education, or community outreach
Preferred
Certification in training, IT, or cybersecurity (e.g., CompTIA Security+, Certified Technical Trainer)
Background in public relations, communications, or training
Previous experience speaking at industry events or creating customer-facing educational campaigns
Familiarity with adult learning principles and instructional design models
Benefits
Single and family medical, vision, and dental plans
Company provided term life insurance
Accidental death & dismemberment insurance
Short and long-term disability
Paid vacation
Paid holidays
401(k) and/or Roth 401(k) plan
Defined benefit plan (pension plan)
Company
CTC - Consolidated Telecommunications Company
CTC is the Brainerd Lakes Areas leading telecommunications company.
Founded in 1950
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Jason Atwater
Chief Operating Officer
Joe Buttweiler
Chief Strategy Officer
Company data provided by crunchbase