Townsquare Ignite · 4 hours ago
Digital Campaign Manager
Shreveport, LA
Full-time
Onsite
Entry Level
1+ years expTownsquare Ignite is a rapidly growing company specializing in digital advertising solutions. The Digital Campaign Manager plays a critical role in connecting sales with the centralized buying team, overseeing the design, implementation, optimization, and reporting of digital campaigns to drive sales and reduce cancellations.
AdvertisingSEM
Responsibilities
Coach & develop sales professionals on our product capabilities
Oversee technical approval of proposals being built by our sales strategists
Give insight and suggestions for sales for ongoing campaigns based on feedback from our buyers
Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.)
Assigns targeting segments based on experience and overall tactic mix
Delegates to sales tasks to be completed in order to fully prepare a new client campaign for launch (creative, pixels, KPIs)
Responsible for compiling all elements of the insertion order and scheduling the campaign to be trafficked
Primary point of contact for local markets you support to our centralized buying, client services, and analytics teams
Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams
Continually refine and improve continuity between all workgroups
Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments
Qualification
Required
Manages time; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines
Exceptional Communicator. Experience taking the lead in interdepartmental projects
Experience with digital ad messaging best practices (does not build the ads)
Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar
Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities
1+ years experience in digital advertising
4-year college degree or comparable work experience required
Benefits
3 weeks of PTO (+ 9 paid holidays)
Medical, Dental, and Vision Insurance
401(k) Retirement Plan
Casual, high-energy work environment
Opportunity for upward mobility
Company provided laptop
Competitive salary
Company
Townsquare Ignite
Townsquare Ignite is a customer-centric, data-driven technology provider of cross-platform advertising solutions including programmatic.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase