Blackpoint Cyber · 20 hours ago
MSP Customer Marketing Manager
United States
Full-time
Remote
Senior Level
$99K/yr - $124K/yr
5+ years expBlackpoint Cyber is the leading provider of world-class cybersecurity threat hunting, detection and remediation technology. The MSP Customer Marketing Manager drives growth within the existing MSP customer base by executing marketing strategies that enhance product adoption and customer retention.
ComputerCyber SecurityNetwork SecuritySoftware
Responsibilities
Plan and execute MSP-focused expansion campaigns to drive product adoption, upsell/cross-sell, and long-term customer growth across our base
Build and manage email nurture programs for MSP customers across different stages of the lifecycle
Lead MSP-exclusive initiatives such as webinars, campaigns, and value-driven programs in collaboration with Product Marketing and Content Marketing
Collaborate with Product Marketing to develop and distribute MSP-facing sales and marketing resources that support customer growth
Work closely with Account Management and Client Success teams to align marketing programs with MSP customer needs and lifecycle milestones
Support communications to MSP customers related to product updates, programs, and key initiatives
Partner with our RevOps team to execute campaigns using HubSpot and track performance, identifying insights and opportunities for optimization
Manage multiple projects and timelines to ensure accurate and timely execution
Report on program performance and provide actionable recommendations to improve engagement, adoption, and customer success
Qualification
Required
5+ years of B2B marketing experience, with direct experience marketing to MSPs required
Hands-on experience with HubSpot and Salesforce CRM marketing and sales automation platforms
Proven success building and executing lifecycle or expansion-focused marketing programs within an existing customer base
Strong copywriting skills for email, communications, and MSP-facing enablement materials
Highly detail-oriented with excellent project management skills
Understanding the MSP customer lifecycle dynamics and how to support adoption, growth, and retention
Collaborative working style with experience partnering cross-functionally with Account Management, Customer Support, and other marketing teams
Data-driven mindset with experience measuring program performance and optimizing for results
Excellent written and verbal communication skills
Preferred
Experience in cybersecurity or related technology markets is a strong plus
Benefits
Offers Equity
Health, Vision, Dental, and Life Insurance plans
Robust 401k plan
Discretionary Time Off
Company
Blackpoint Cyber
Blackpoint Cyber is a provider of cybersecurity threat hunting, detection, and response technology.
51-200 employees
H1B Sponsorship
Blackpoint Cyber has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (2)
Funding
Current Stage
Growth StageTotal Funding
$201.4MKey Investors
Bain Capital Tech OpportunitiesWP Global Partners
2023-06-08Series C· $190M
2022-05-20Series B
2020-07-08Series B· $5.4M
Leadership Team
Jon Murchison
Founder and Executive Chairman
Manoj Srivastava
Chief Technology and Product Officer
Recent News
2026-01-15
2025-11-26
Company data provided by crunchbase