Chase · 11 hours ago
Global Brand Marketing Senior Associate- Asset & Wealth Management
390 Madison Ave, New York, NY, 10017, US
Full-time
Onsite
Mid Level
$81K/yr - $135K/yr
4+ years expChase is a leading financial institution offering innovative financial solutions. The Global Brand Marketing Senior Associate will support the development and execution of brand initiatives and advertising strategies, collaborating across teams to deliver cohesive and engaging campaigns.
BankingFinancial Services
Responsibilities
Support the development and execution of creative advertising strategies across Asset Management business lines
Collaborate with integrated media and creative teams to produce engaging campaign assets
Partner with marketing teams to ensure cohesive and consistent brand messaging
Develop and maintain paid social testing plans and creative assets
Assist in the creation and management of dynamic programmatic creative assets
Oversee the maintenance and accuracy of the Dynamic Creative Optimization (DCO) asset library
Monitor campaign asset performance and recommend optimizations
Ensure compliance with legal, copyright, and data privacy standards for all creative assets
Conduct qualitative and quantitative competitive research to inform brand and marketing decisions
Track competitive brand health metrics and support custom research projects
Contribute to brand initiatives, including supporting the creative strategy and execution of event assets such as booths, digital screens, and signage
Qualification
Required
4+ years of brand marketing experience at a brand, creative agency, or consultancy, managing campaigns at scale
Bachelor's degree
Passion for brand and/or marketing
Understanding of media strategy, tactics, and channels, and their impact on campaign success
Strong organization and project management skills to handle multiple high-profile, high-budget projects
Ability to work collaboratively and cross-functionally in a fast-paced environment
Excellent communication and presentation skills, with comfort delivering to senior stakeholders
Ability to work semi-autonomously
Positive outlook, curiosity, desire to learn and grow, and a team player attitude
Preferred
Experience in Asset Management marketing
Familiarity with dynamic creative optimization (DCO) and programmatic advertising
Experience optimizing creative assets and delivering actionable creative reporting based on test-and-learn agendas
Background in conducting competitive research and synthesizing insights
Experience supporting brand initiatives for events and digital campaigns
Proven ability to manage creative asset libraries and ensure compliance
Benefits
Comprehensive health care coverage
On-site health and wellness centers
A retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching
Company
Chase
Chase provides broad range of financial services. It is a sub-organization of JP Morgan Chase.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Mike McDonnell
Managing Director, Head of Chase Travel Platform Product
Nicole Sanchez
Managing Director, Consumer Bank, GM and Product Executive, Growth Financial Products
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