Pearpop · 18 hours ago
Senior Media Activations Manager
Los Angeles, CA
Full-time
Hybrid
Mid, Senior Level
$75K/yr - $95K/yr
4+ years expPearpop is redefining how brands harness creators to reach and inspire new audiences. As a Senior Media Activations Manager, you'll drive campaign success through strategic placement across diverse digital platforms and development of effective media buying strategies.
InternetMarketplaceMusicSocial Media
Responsibilities
Execute campaign buys across various digital platforms, including hands-on management and real-time optimization to achieve or surpass client goals. Platforms include but are not limited to Meta Family of Apps, Google Ads, Amazon Advertising, LinkedIn, TikTok, etc
Diligently monitor campaign performance, manage budgets and pacing, troubleshoot issues, derive performance insights, and provide proactive updates and recommendations to management
Proactively identify opportunities to improve campaign performance, extract actionable insights, and consistently exceed client expectations
Develop and execute media plans, including platform selection, target audience definition, and creative strategy, to achieve campaign goals
Develop compelling narratives with data, extracting key trends, insights, opportunities, and obstacles. Create and present client-facing reports, including pacing, campaign builds, ad-hoc analyses, and high-impact optimizations
Collaborate effectively with cross-functional teams, including Client Services, Strategy, and Creative, to ensure seamless campaign execution
Cultivate and maintain strong relationships with platform partners (e.g., Meta, Twitter, Snapchat, Google)
Oversee trafficking processes, resolve issues, and guide the training and development of new and existing team members
Foresee potential challenges, escalate appropriately and recommend solutions. Proactively identify and address execution roadblocks, and implement QA processes to ensure accuracy in budget management, pacing, brand safety, and adherence to legal, finance, and tracking requirements
Proactively contribute to and lead internal discussions on campaign strategy, performance analysis, and optimization recommendations
Prioritize daily tasks, meet deadlines, seek clarification, and continuously improve workflows
Qualification
Required
4+ year of experience as a Media Buyer in an agency setting, or equivalent experience
Advanced Excel skills (pivot tables, V-Lookups, macros)
Proficiency in one or more platforms: Social: Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok; Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.); Publisher/Partner Direct
Experience with analytics, attribution, and measurement systems (Google Analytics, MOAT/IAS/Double Verify, Nielsen/Millward Brown/Oracle Measurement)
Experience with attribution partners (MTA: VIQ, Neustar; Foot Traffic: Placed, 9th Decimal, PlaceIQ; Call Attribution: Dialogtech)
Ability to apply diverse communication styles and tools (Slack, email, decks, etc.) effectively. Demonstrate active listening, recognizing that communication is a two-way process
Reliably mistake-free hands-on-keyboard management and optimization of multiple ads platforms
Understand day-to-day priorities ensuring all deliverables are met on time, asking for clarification, and consistently looking for ways to improve the work
You seek out challenges that push you beyond your comfort zone and enable you to learn and grow
Foster curiosity amongst your peers/team, sharing different ways of thinking
Benefits
Equity
Generous health and dental insurance
401(k)
Unlimited PTO
Company
Pearpop
Pearpop is a creator marketing and collaboration platform.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$34MKey Investors
Seven Seven Six
2022-11-29Series A· $18M
2021-04-15Series A· $10M
2021-04-15Seed· $6M
Leadership Team
Cole Mason
Founder & CEO
Recent News
Advertising Age
2025-05-09
2025-04-07
Company data provided by crunchbase