Troon · 20 hours ago
Sales & Marketing Manager
Philadelphia, PA
Full-time
Onsite
Entry, Mid Level
2+ years expTroon is seeking a Sales & Marketing Manager for Cobbs Creek Golf and Education Campus to develop and implement an annual sales plan that maximizes profitability and enhances customer service. The role involves leading a strategic sales program, managing event logistics, and maintaining strong relationships with local businesses and organizations to drive revenue.
Hospitality
Responsibilities
Develop and lead a strategic sales program designed meet/exceed the facility’s sales and revenues goals in the areas of golf events, weddings and social events. This includes, but is not limited to, telephone solicitation, outside sales calls, sales presentations, property tours, customer meetings and written correspondence
Manage and maintain the master calendar of events, ensuring appropriate scheduling and service levels
Coordinate with various departments through daily operations and weekly resume meetings to ensure alignment on event details
Proactively ensure that the client's setup—including event space, food and beverage, audiovisual (AV) equipment, and any other programmed needs—is fully prepared and aligned with client expectations prior to their arrival
Develops and maintains relationships with local corporations, chambers of commerce, associations and charities to grow individual golf rounds, group golf rounds, and event revenue
Creates and designs flyers, posters, website emails, newsletters, menus, brochures, creative copy, presentations, data entry, digital signage, and learns new applications as they may arise
Manages social media outlets (Facebook, Twitter, Instagram, Google+, YouTube, etc.) working independently and along with our outside marketing vendors
Maintains the property’s brand standards and executes strategies developed to improve the awareness of the property, events, and communications
Participates in creating highly polished, inspiring presentations to be used for Club and Committee presentations
Prepares marketing ROI analysis and key performance metric reporting
Prepares marketing analytics to measure performance for prioritizing and optimizing all marketing campaigns, with a focus on spend efficiency
Maintains relationships with property staff, Community Association staff and vendors to coordinate and manage marketing partnerships in conjunction with the Director of Marketing & Communications
Qualification
Required
Bachelor's degree (BA); and one to two years related experience and/or training; or equivalent combination of education and experience
Develop and lead a strategic sales program designed meet/exceed the facility's sales and revenues goals in the areas of golf events, weddings and social events
Manage and maintain the master calendar of events, ensuring appropriate scheduling and service levels
Coordinate with various departments through daily operations and weekly resume meetings to ensure alignment on event details
Proactively ensure that the client's setup—including event space, food and beverage, audiovisual (AV) equipment, and any other programmed needs—is fully prepared and aligned with client expectations prior to their arrival
Develops and maintains relationships with local corporations, chambers of commerce, associations and charities to grow individual golf rounds, group golf rounds, and event revenue
Creates and designs flyers, posters, website emails, newsletters, menus, brochures, creative copy, presentations, data entry, digital signage, and learns new applications as they may arise
Manages social media outlets (Facebook, Twitter, Instagram, Google+, YouTube, etc.) working independently and along with our outside marketing vendors
Maintains the property's brand standards and executes strategies developed to improve the awareness of the property, events, and communications
Participates in creating highly polished, inspiring presentations to be used for Club and Committee presentations
Prepares marketing ROI analysis and key performance metric reporting
Prepares marketing analytics to measure performance for prioritizing and optimizing all marketing campaigns, with a focus on spend efficiency
Maintains relationships with property staff, Community Association staff and vendors to coordinate and manage marketing partnerships in conjunction with the Director of Marketing & Communications
Excellent writing, grammar and communication skills required to maintain high service standards and interact with members daily
Proficient time-management skills, detail-orientation and strong follow through with a high level of accuracy is required
A strong track record of working independently and proactively assisting in identifying bold and creative new initiatives
Comfortable working in fast-paced, high-growth environments where multiple projects are ongoing at once, with different timelines and stakeholders (internal and external)
Strong analytical skills, communication and computer skills
Knowledge of or able to quickly learn different computer applications and internet modules including but not limited to Microsoft products, specialized club specific Apps, Adobe InDesign, internet sites, websites and club specialized software such as Jonas
Preferred
2-4 years of marketing and/or communications experience, preferably in hospitality
Full-time work schedule predominately Monday through Friday, however, occasional evening, weekend and holiday work does occur. The individual must have a flexible schedule and availability
Familiarity with best practices and effective marketing and communications techniques in the club or hospitality industry
Company
Troon
Experience the world of Troon® at the greatest golf properties in the world the next time you play one of our luxury golf courses! Our goal is to create extraordinary guest and member experiences through personalized service, consistency, and uncompromising attention to detail.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Tim Schantz
Chief Executive Officer
Geoffrey Fisher, CPA
Chief Financial Officer
Recent News
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