VP, Brand Strategy jobs in United States
cer-icon
Apply on Employer Site
company-logo

Avalere Health · 8 hours ago

VP, Brand Strategy

Avalere Health is dedicated to ensuring every patient is identified, treated, supported, and cared for equally. As the VP of Brand Strategy, you will lead the development of brand and product strategies, collaborate with various teams, and provide strategic recommendations to achieve significant brand results.

Brand MarketingConsultingMedical

Responsibilities

Act as a strategic partner to clients to solve their business challenges—offering proactive solutions, provoking out of the box thinking, and acting as a brand steward
Ownership of the discovery and development of brand and product strategy including go-to-market strategy, business strategy, and creative strategy
Lead client meetings and workshops to support strategic foundations, competitive strategy, brand innovation and experience
Partner with engagement strategy to translate brand value proposition to a desired experience
Partner with clients and creative teams to unearth target audience needs, unique value propositions, and supporting reasons to believe
Lead qualitative and quantitative research & insights projects to support deeper understanding of target audience needs
Ensure all activations and executions reflect and pull-through brand strategy principles—ability to diagnose and offer solutions if not aligned
Support SVP, Strategy in development and expansion of capability set

Qualification

Brand StrategyHealthcare MarketingQualitative ResearchQuantitative ResearchCreative StrategyClient EngagementStorytellingCritical Thinking

Required

Bachelor's degree in ( Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics etc.)
10+ years' experience in a healthcare/pharmaceutical advertising agency environment
Experience with professional DTC or patient marketing

Benefits

401K plan with an employer match contribution up to 4% (immediately vested)
Life insurance
Disability coverage
Medical, dental, and vision plans
20 vacation days plus one personal well-being day
9 public holidays
Gifted end-of-year holidays
Early Summer Friday finish in June, July, and August
Free counselling through our employee assistance program
Personalized health support
Enhanced maternity, paternity, family leave, and fertility policies
Continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities

Company

Avalere Health

company-logo
Avalere Health offers business consulting, medical engagement and communications services.

Funding

Current Stage
Late Stage

Leadership Team

leader-logo
Amar Urhekar
Chief Executive Officer
linkedin
leader-logo
Corrina Safeio
President Global Marketing, EVP Corporate Marketing
linkedin
Company data provided by crunchbase