Amplify · 10 hours ago
Social Media Creative Lead
NYC Metro Area
Contract
Hybrid
Senior Level
5+ years expAmplify is one of the leading digital entertainment companies focused on redefining the entertainment business for the 21st century. The Social Media Creative Lead will define and evolve the visual identity of TikTok creators across social platforms, while also shooting, directing, and editing high-quality social-first video.
Digital EntertainmentInternetMedia and Entertainment
Responsibilities
Establish and evolve a distinct stylistic point of view for @TikTokCreators content across TikTok, Instagram, and emerging platforms
Develop visual systems for recurring formats and franchises (interviews, creator spotlights, event coverage, educational series)
Create mood boards, shot styles, and creative frameworks that make content feel cohesive, premium, and unmistakably 'us.'
Partner with social strategy, creator marketing, and comms teams to align creative with campaign goals and platform priorities
Shoot, direct, and light social-first video across studio, field, and event environments
Lead on-set creative for creator shoots, interviews, and live activations
Capture dynamic b-roll and storytelling moments that elevate everyday content into cinematic, narrative-driven pieces
Adapt shooting styles for different content needs, from fast-turn social posts to tentpole moments and brand campaigns
Edit or direct the editing of short-form social content with strong pacing, narrative structure, and emotional hooks
Set editing standards around color, typography, motion, and sound design
Collaborate with motion designers, editors, and agencies when scaling production, ensuring creative consistency
Provide clear creative feedback that improves quality while protecting speed and flexibility
Collaborate closely with creators to bring out their authentic voice while elevating production value
Help define what 'high-quality content' looks like in practice, not just in principle
Qualification
Required
5+ years of experience in social video, creative production, or digital storytelling
Strong portfolio showing both creative direction and hands-on videography/editing
Expert understanding of short-form video formats, pacing, hooks, and platform trends
Proficiency with professional camera systems and mobile capture workflows
Advanced editing skills in Premiere Pro, Final Cut, or similar, plus familiarity with After Effects or motion tools
Preferred
Experience working with creators, influencers, or talent-driven content strongly preferred
Event and on-location shooting experience is a plus
Benefits
Join a passionate, creative, and collaborative team that thrives at the intersection of creativity, social media, and culture.
We value passion, initiative, and a shared drive to make an impact globally in the digital advertising & entertainment landscape.
Company
Amplify
Amplify is a production and talent partner for brands.
11-50 employees
Funding
Current Stage
Early StageRecent News
Company data provided by crunchbase