Senior Manager, Paid Search jobs in United States
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Tinuiti · 12 hours ago

Senior Manager, Paid Search

Tinuiti is the largest independent full-funnel marketing agency in the U.S., managing over $4 billion in digital media. As the Senior Manager, Paid Search, you will oversee the lifecycle of paid search campaigns, lead a team of marketers, and ensure client satisfaction through strategic planning and execution.

AdvertisingAffiliate MarketingAnalyticsCRMEmail MarketingMobileSearch EngineSEMSEOSocial Media Advertising

Responsibilities

Oversee the complete lifecycle of paid search campaigns, including strategic planning, launch, and operational management
Interact and communicate with clients via email or phone, fostering strong relationships and ensuring client satisfaction
Lead a team of paid search marketers, providing guidance, setting objectives, and fostering their professional development
Effectively manage daily budget tracking and implement bid rule strategies for campaigns, ad groups, and keywords, optimizing bids regularly
Actively engage in testing keywords, ad copies, landing pages, and third-party tools to enhance campaign performance
Provide complete support for paid search campaigns, encompassing account setup, strategy development, organization, and tactical execution
Utilize reporting, analytics, and trend tools on a daily basis to track campaign results, conduct data analysis, and present findings in weekly client calls
Ensure frequent internal communication and integration with other channel leaders working on the same client

Qualification

Paid Search ManagementGoogle Ads CertificationData AnalysisBudget ManagementGoogle SuiteTeam LeadershipMultitaskingCommunicationInterpersonal Skills

Required

7-10 years of experience in Paid Search roles with a proven track record of executing successful campaigns with budgets of $1 million or more
Possession of Google Ads Search Certification, showcasing proficiency and commitment to industry-standard practices
Experience managing and overseeing campaign types beyond Paid Search, including PMAX (additional advantage if experienced with Display, Video, App, Shopping, Demand Gen, etc.)
Demonstrated success analyzing data and using analytics tools to drive marketing decisions
Advanced computer skills including Google Suite, Microsoft Excel & PowerPoint
Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives
Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams

Preferred

2-3 years of team management experience preferred
Additional relevant certifications are considered advantageous (namely Google Display, Video, App, and/or Shopping)

Benefits

Unlimited PTO
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources

Company

Tinuiti is a data-driven digital marketing agency specializing in full-service online marketing.

Funding

Current Stage
Late Stage
Total Funding
unknown
Key Investors
Antares
2020-12-02Acquired
2019-08-22Debt Financing

Leadership Team

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Zach Morrison
Chief Executive Officer
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Justin Manus
CTO
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Company data provided by crunchbase