AbbVie · 6 hours ago
Consumer Marketing Director - Rheumatology
Mettawa, IL
Full-time
Hybrid
Senior Level, Lead/Staff
$156K/yr - $296K/yr
10+ years expAbbVie is dedicated to discovering and delivering innovative medicines and solutions to address serious health issues. The Consumer Marketing Director for Rheumatology will lead the development and execution of consumer strategies, focusing on driving sales and managing key consumer investments within the Rheumatology portfolio.
BiotechnologyFinancial ServicesHealth CareMedicalPharmaceuticalVenture Capital
Responsibilities
Create a positive culture, set a tone of ownership and accountability, and have a people development mindset. Be an active voice in the IBT and embody the AbbVie ways of working
Understand overall business trends, the competitive environment, and articulate consumer strategies that are integrated within the overall business and competitive context. Demonstrate ownership of strategic planning process and, in collaboration with the IBT Leadership Team, develop the vision, strategy, and financials of the business plan
Leads the team in prioritizing and executing integrated marketing tactics that are anchored in consumer insight, aligned to brand strategies and measurable
Fosters innovation of the team, proactively sharing learnings with other teams (Therapeutic Franchise, Consumer Immunology). Lead initiatives that seek synergies and innovation across IBT’s and Consumer Immunology (pan-Rheum integration, launch best practices, Adobe capabilities, SEO/SEM, etc.)
Responsible for consumer agency management across the Rheumatology Franchise. Accountable for continuing to build a strong and collaborative partnership with agency partners in delivering breakthrough creative (as measured by copy testing research and in-market performance) for key integrated multi-channel campaigns (broadcast, digital, social, content marketing)
Partners with SKYRIZI Derm Consumer team to ensure SKY PsA-R interests are represented in consumer strategies and tactics
Provide direction, input and feedback to the Media Team on media strategies and plans. Teach direct reports about media planning and strategy so they can further develop their skills in this area
Work with APEX, CI and other groups to monitor the competitive landscape to uncover and/or validate activating consumer insight(s) that can unlock strategic opportunities across the Rheum portfolio
Further develop marketing and leadership capabilities across the Rheum Consumer Team. Contribute to the capabilities development across Consumer Immunology
Drive long term evolution and sustainability of each asset’s positioning. Lead the team in the ability to translate positioning into compelling strategies, tactics and communications
In collaboration with APEX and Media team, determine channel allocation for consumer campaigns
Responsible for compliance with applicable Corporate and Divisional Policies and procedures
Qualification
Required
BA, BS degree required or equivalent experience
10+ years marketing experience required, 5 of which must be specific to healthcare, minimum 3 years in management
Must exhibit proficiency commensurate with grade in the following competencies: leadership, technical marketing, business/financial acumen, strategic thinking and agility, teamwork, initiative, innovation, integrity, and communication
Preferred
Master's degree in business preferred
Benefits
Paid time off (vacation, holidays, sick)
Medical/dental/vision insurance
401(k)
Company
AbbVie
AbbVie is a biopharmaceutical company focused on immunology, oncology, neuroscience, virology, and aesthetics. It is a sub-organization of AbbVie.
10001+ employees
H1B Sponsorship
AbbVie has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (273)
2024 (190)
2023 (225)
2022 (284)
2021 (186)
2020 (186)
Funding
Current Stage
Public CompanyTotal Funding
$15B2024-02-27Post Ipo Debt· $15B
2023-03-08Post Ipo Equity· $0.25M
2012-12-20IPO
Leadership Team
Robert Michael
Chairman of the Board and Chief Executive Officer
Micah Bregman
Vice President, Global Strategy and Pipeline, Allergan Aesthetics
Recent News
2026-01-23
2026-01-20
2026-01-20
Company data provided by crunchbase