Senior Director, Digital Channel Strategy & Publishing jobs in United States
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Gilead Sciences · 8 hours ago

Senior Director, Digital Channel Strategy & Publishing

Gilead Sciences is committed to creating a healthier world by tackling major health challenges through innovative therapies. The Senior Director, Digital Channel Strategy & Publishing will lead the execution and optimization of Gilead's digital experiences, ensuring that messaging is effectively translated into high-quality digital content across various platforms.

BiopharmaBiotechnologyHealth CareManufacturingPharmaceutical
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Own end‑to‑end publishing and execution of Public Affairs digital content across web, social media, and internal digital signage
Ensure digital experiences are on‑brand, accessible (WCAG 2.2 AA), performant (Core Web Vitals), and aligned to Gilead’s global narrative
Translate messaging strategy and priorities into executable publishing plans, channel‑specific content approaches, and always‑on editorial calendars
Lead rapid‑response publishing during issues and crisis situations, including real‑time monitoring, escalation, and approvals with Legal/Compliance
Own channel execution strategy for corporate websites, corporate social platforms, employee/social advocacy, and internal signage
Establish and maintain publishing standards, cadence guidelines, governance, and operational playbooks, including MLR/MLC workflows
Oversee community management (triage, response matrices, brand safety, escalation) with Communications and Legal
Oversee corporate website operations, UX, information architecture, and content governance across regions and business units
Lead creative production workflows (intake, prioritization, timelines, QA, vendor/SOW management), optimizing for speed, quality, and compliance
Instrument measurement (tagging/UTM, dashboards, conversion/event taxonomies) and drive continuous optimization (A/B testing, experimentation)
Partner with Strategy/Platforms & AI teams on martech roadmap, capabilities enablement, and integrations (e.g., SSO, analytics, consent, archiving)
Drive accessibility remediation, SEO/GEO/SEM best practices, and content performance improvements across channels
Champion privacy, compliance, and security in all digital operations (consent, cookie management, retention/archiving, least‑privilege access)
Coach, develop, and scale a high‑performing team (directors, associate directors, managers, specialists) and manage agencies to defined KPIs and SLAs

Qualification

Digital publishingContent operationsDigital experienceLeadership in digital operationsCMS-driven publishingUX principlesInsightsCrisis managementCollaboration with ITPrivacy complianceCreative operationsTeam management

Required

Bachelor's degree + 10+ years in digital publishing, digital experience, or content operations, with enterprise‑scale web and social ecosystems
Proven leadership of multi‑platform, global digital operations in regulated or high‑stakes environments
Strong understanding of CMS‑driven and headless publishing, UX principles, WCAG 2.2 AA, and Core Web Vitals
Experience managing creative operations, agencies, and complex approval workflows (including MLR/MLC)
Demonstrated ability to lead cross‑functional teams and deliver at pace during issues/crisis scenarios
Proficiency in analytics/insights, experimentation, and data‑driven decision‑making

Preferred

Advanced degree + experience in pharmaceuticals, biotech, healthcare, or other regulated industries
Experience supporting global, multi‑language digital operations and localization
Familiarity with AI‑assisted content operations and governance in the enterprise
Comfort partnering with IT, Security, Privacy, and Legal/Compliance on integrations and policies

Benefits

Discretionary annual bonus
Discretionary stock-based long-term incentives (eligibility may vary based on role)
Paid time off
Company-sponsored medical, dental, vision, and life insurance plans

Company

Gilead Sciences

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Gilead Sciences is a biopharmaceutical company that discovers, develops, manufactures and commercializes therapies for critical diseases.

H1B Sponsorship

Gilead Sciences has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (269)
2024 (241)
2023 (222)
2022 (208)
2021 (235)
2020 (187)

Funding

Current Stage
Public Company
Total Funding
$4.41B
Key Investors
Abingworth
2024-11-13Post Ipo Debt· $3.5M
2024-02-29Post Ipo Equity· $210M
2023-09-07Post Ipo Debt· $2B

Leadership Team

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Keeley Wettan
Senior Vice President, Legal
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Patrick Loerch
Senior Vice President, Clinical Data Science
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Company data provided by crunchbase