Senior Healthcare Advisors · 4 hours ago
Creative Strategist
Senior Healthcare Advisors is a national healthcare insurance advisory agency specializing in Medicare Advantage. They are seeking a CRM Manager / Creative Strategist who will own the CRM platform and develop personalized creative content strategies to enhance senior engagement with healthcare.
Insurance
Responsibilities
Own CRM platform and lead-generation automation workflows to various segments
Develop personalized creative content planning for Google Ads, Meta, Bing, YouTube, and MailChimp
Control campaign performance emphasizing customized content and audience targeting
Create an annual content calendar informed by performance insights
Manage production timelines per projects/campaigns and ensure task completion
Generate innovative ideas to enhance engagement and CMS compliance standards
Bring a proactive, team-first, generalist mindset who can take ownership of the CRM and provide prompt solutions to different funnels
Qualification
Required
4-6 years in digital marketing or creative strategy, preferably in healthcare or regulated industries
Bachelor's degree in marketing, communications, or design
Strong experience with CRM/marketing automation (Salesforce, HubSpot, Marketing SAP, GoHighLevel)
Proficient with Google Ads, Meta Ads, Bing Ads, and analytics tools (GA4 and Looker Studio)
Strong SEO knowledge and experience with project management tools (Asana, Monday, Trello)
Excellent communication skills, emotional intelligence, teamwork, and problem-solving skills
Company
Senior Healthcare Advisors
Funding
Current Stage
Early StageCompany data provided by crunchbase