Fondo · 9 hours ago
Marketing System & Content Optimization Specialist (Contract)
Fondo is an all-in-one accounting platform built for startups, and they are seeking a Marketing System & Content Optimization Specialist to enhance content performance and discoverability. This role focuses on SEO optimization, content systems, and publishing workflows, ensuring that content reaches its maximum potential across various channels.
AccountingBusiness DevelopmentProductivity Tools
Responsibilities
Optimize content for SEO after handoff
Research keywords, trends, and competitive topics
Improve headlines, structure, metadata, and internal linking
Recommend updates or expansions based on performance
Pull content from: Blogs and guides, Landing Pages, Social posts, YouTube, Website
Repurpose content across channels and formats
Adjust copy to fit channel requirements
Build and send: Monthly newsletters in HubSpot, Nurture Emails in HubSpot, Campaign announcement emails
Schedule and publish content across website, blog, social channels and email
QA all content before launch
Own marketing tools related to publishing and distribution
Qualification
Required
Strong SEO and content optimization experience
Comfortable working inside CMS and marketing tools including HubSpot, WebFlow, YouTube, X, LinkedIn, Trello, Instantly, Google Analytics
Systems-minded and detail-oriented
Able to manage publishing end-to-end
Preferred
Experience with HubSpot strongly preferred
Company
Fondo
Fondo helps with bookkeeping and beyond so founders can grow their businesses with more resources.
Funding
Current Stage
Growth StageTotal Funding
$10MKey Investors
Money Forward Venture PartnersCapchase
2024-11-22Seed· $7M
2023-02-13Pre Seed· $1.2M
2023-02-13Debt Financing· $1.8M
Recent News
2023-02-26
2023-02-14
Company data provided by crunchbase