Janus International · 10 hours ago
Digital Marketing Director - Janus
Janus International is focused on strengthening its market position through comprehensive digital marketing strategies. The Digital Marketing Director will oversee the digital marketing ecosystem, driving revenue growth, brand awareness, and customer engagement through effective management of inbound marketing campaigns across multiple brands.
Building MaterialManufacturingReal Estate
Responsibilities
Partner with Marketing Leadership, creative team, business unit stakeholders, to design and execute integrated marketing campaigns that expand the company’s audience, generate qualified leads and convert into order
Oversee the full lifecycle of marketing campaigns, including segmentation, digital content creation, workflow automation, testing, tracking, reporting, and post-campaign analysis. Ensure all campaigns are on message, relevant to the target audience and data-driven, with a focus on lead generation and conversion
Ensure the digital marketing team consistently delivers content that is on message, targeted to the right audience, and ultimately generates qualified leads
Work closely with the Creative Director to maintain and uphold brand standards across all business units and communication channels, ensuring a unified and consistent brand identity
Foster a data-driven, technology-enabled marketing culture by leveraging AI and analytics to inform strategic decisions and optimize campaign performance, driving activities that lead to strong revenue growth
Oversee website strategy and digital lead generation efforts across multiple brands, ensuring the company’s digital presence boosts brand visibility and supports lead acquisition
Drive digital lead growth across multiple brands across multiple vertical (self-storage and commercial/industrial industries)
Provide guidance and mentorship to a high-performing marketing team of 4+ direct reports, supporting their professional growth while ensuring alignment with company values and goals
Qualification
Required
Bachelor's degree in Marketing or Communications or equivalent experience preferred
8+ years in B2B digital marketing, with leadership responsibility
Proven success managing both web ecosystems and marketing automation platforms
Hands-on expertise with HubSpot Workflows and HubSpot Campaigns (Inbound certification preferred)
Strong knowledge of CRM integration best practices
Extensive experience in SEO, analytics, and conversion optimization
Proven ability to manage budgets effectively and allocate resources efficiently
Expertise in leading multi-channel marketing initiatives across various brands
Analytical and data-driven approach to digital performance management
Strong leadership, communication, and cross-functional collaboration skills
Some travel required (up to 20%)
Company
Janus International
Janus International Group is the leading global manufacturer and supplier of turn-key self-storage, commercial and industrial building solutions including: roll up and swing doors, hallway systems, relocatable storage units, and facility and door automation technologies.
Funding
Current Stage
Public CompanyTotal Funding
$250M2021-06-08Post Ipo Equity· $250M
2021-06-08IPO
2018-01-17Acquired
Recent News
2026-01-12
2026-01-09
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