Digital Marketing Manager jobs in United States
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Amneal Pharmaceuticals · 12 hours ago

Digital Marketing Manager

positionBridgewater, NJ
timeFull-time
remoteOnsite
senioritySenior Level
money$130K/yr - $145K/yr
date5+ years exp

Amneal Pharmaceuticals is seeking a Digital Marketing Manager to develop and optimize subscriber acquisition campaigns for the Amneal Direct Portal. This role involves managing digital campaigns across various channels, tracking performance, analyzing data, and delivering insights to enhance marketing efforts.

ManufacturingMedicalPharmaceutical

Responsibilities

Monitor, analyze and report on the performance of digital marketing campaigns, using data from ad platforms for reporting views, often presented in spreadsheets and decks, pulling in campaign data from advertising, analytics and customer data platforms to analyze, interpret and present campaign/acquisition learnings
Manage the collective onsite customer acquisition tactics, onsite marketing solutions and house advertising inventory
Experience optimizing campaigns via A/B and multivariate testing of creative, landing pages, media buying and audience targeting
Work with vendors who support various marketing/acquisition channels

Qualification

Digital marketingECommercePharmaceutical industry knowledgeGoogle AnalyticsAdobe AnalyticsA/B testingSocial media advertisingDigital marketing technologyPresentation skills

Required

Bachelors Degree (BA/BS) Business, Marketing, Communications or a related field - Required
5 years or more in Digital marketing/eCommerce, with a strong track record in pharmaceuticals, healthcare, or a related industry
Competent knowledge of the pharmaceutical industry in Digital/eCommerce channels - Proficient
Competency with presentation decks (PowerPoint, Google Slides), website analytics (Google Analytics or Adobe Analytics) and spreadsheets (Microsoft Excel and Google Docs) - Proficient
Sound understanding of digital and social media advertising. - Proficient
Sound understanding of digital marketing technology aspects and conventions (e.g. ad serving, creative tracking, etc). - Proficient

Benefits

Short-term incentive opportunity, such as a bonus or performance-based award
Above-market, diverse and robust health and insurance benefits
Significant 401(k) matching contribution
Programs that help you enjoy your career alongside life’s many other commitments and opportunities

Company

Amneal Pharmaceuticals

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Amneal Pharmaceuticals manufactures, markets and/or distributes more than 88 drugs in the United States.
dateFounded in 1995
location
Bridgewater, New Jersey, USA
people-size5001-10000 employees
web-link
http://amneal.com/

Funding

Current Stage
Public Company
Total Funding
$3.2B
2023-11-16Post Ipo Debt· $2.35B
2018-05-07IPO
2017-10-01Post Ipo Equity· $854M

Leadership Team

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Chirag Patel
President & Co-Chief Executive Officer
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Recent News

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