Johnson Controls · 12 hours ago
Senior Specialist, Campaign Marketing, Digital Solutions
Raleigh-North Carolina-United States of America
Full-time
Hybrid
Mid, Senior Level
$89K/yr - $134K/yr
5+ years expJohnson Controls is a global leader in smart, healthy and sustainable buildings, and they are seeking a Senior Specialist in Campaign Marketing for Digital Solutions. This role will design, implement, and scale data-driven campaigns to support global demand generation and account-based marketing initiatives, ensuring effective campaign execution and lead management.
Industrial EngineeringPhysical SecuritySmart Building
Responsibilities
Campaign Orchestration: Manage global, multi-channel campaign operations spanning digital, ABM, field, and partner programs. Ensure campaigns are launched on schedule, optimized for enterprise buyer segments, and aligned with regional business goals
Campaign Execution: Manage end-to-end operations for digital and integrated campaigns—building scalable workflows for campaign efficiency, lead routing, and engagement tracking
Marketing Automation: Own and optimize marketing automation tools ensure clean data, effective segmentation, and accurate tracking
Process Optimization: Define and streamline campaign processes, implement best practices, develop documentation, and QA standards to ensure flawless execution and consistent ROI measurement
Cross-Functional Collaboration: Partner with campaign, digital, and content teams to align campaign strategies with pipeline and revenue goals
Performance Reporting: Build and maintain performance dashboards to measure campaign effectiveness and ROI across the buyer journey and deliver insights that guide budget allocation, forecasting, and campaign optimization
Data Governance & Integrity: Oversee the health, segmentation, and enrichment of contact, lead, and account data across regions. Collaborate with Sales Ops to maintain enterprise-level CRM hygiene
Campaign Optimization: Facilitate marketing reporting to optimize campaigns for the highest return on investment
Operational Excellence: Optimize lead management through continuous improvement to ensure seamless handoff to sales and measurable impact on pipeline velocity
Qualification
Required
5+ years of marketing operations or campaign management experience in a B2B SaaS environment
Bachelor's degree in Marketing, Business, or a related field. MBA is a plus
Deep understanding of B2B funnel metrics and lifecycle management
Excellent written and verbal communication skills
Proven ability to manage multiple projects and meet deadlines
Strong analytical thinker with a passion for innovation and problem-solving
Strong knowledge of marketing automation tools and CRM software
Benefits
Competitive salary
Paid vacation/holidays/sick time
Comprehensive benefits package including 401K, medical, dental, and vision care
On the job/cross training opportunities
Encouraging and collaborative team environment
Dedication to safety through our Zero Harm policy
Company
Johnson Controls
Johnson Controls offers smart buildings that create safe, healthy, and sustainable environments.
10001+ employees
H1B Sponsorship
Johnson Controls has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (61)
2024 (57)
2023 (80)
2022 (95)
2021 (81)
2020 (93)
Funding
Current Stage
Public CompanyTotal Funding
$1.6BKey Investors
US Department of Energy
2024-12-05Post Ipo Debt· $250M
2024-12-04Post Ipo Debt· $525.61M
2024-05-20Post Ipo Equity· $90M
Leadership Team
Joakim Weidemanis
Chief Executive Officer
Marc Vandiepenbeeck
Executive Vice President and Chief Financial Officer
Recent News
Company data provided by crunchbase