Minidoka Memorial Hospital · 1 day ago
Marketing Specialist - FT (30 Hours)- Days
Rupert, ID
Full-time
Onsite
Entry Level
1+ years expMinidoka Memorial Hospital is seeking a Marketing Specialist to support their marketing, branding, and communication efforts. This role involves hands-on implementation of campaigns, content development, and collaboration with various stakeholders to promote hospital services effectively.
Health CareHospitalMedicalPersonal Health
Responsibilities
Assist in executing organization-wide marketing strategies and campaigns aligned with the organization’s mission, vision, and strategic goals
Develop and update marketing content for hospital service lines, clinics, and physician practices
Maintain and regularly update the organization’s website, including service pages, provider bios, and announcements
Create, schedule, and manage social media content across approved platforms to support engagement and brand awareness
Ensure consistent brand messaging and visual standards across all digital, print, and community-facing materials
Collaborate with physicians, providers, and department leaders to gather information and support marketing initiatives
Draft marketing materials such as brochures, flyers, newsletters, press releases, and internal communications
Support public relations activities, including coordinating media requests and assisting with press materials
Assist with planning and promoting community outreach events, health fairs, and educational programs
Monitor online reviews, social engagement, and patient feedback, escalating issues as appropriate
Support advertising efforts, including coordination of newspaper, radio, billboard, cinema, and digital ads
Assist with ordering, tracking, and distributing promotional items and branded materials
Track marketing activities and basic performance metrics to support reporting and evaluation
Ensure marketing activities comply with HIPAA, organization policies, and brand standards
Actively engage in quality improvement activities
Qualification
Required
Associates degree in Marketing, Communications, Public Relations or related field
Minimum of one to three (1-3) years of marketing or communications experience preferred
Social Media skills
Able to communicate effectively in English, both verbally and in writing
Experience with website CMS platforms and social media tools
Effectively present information in one-on-one and small group situations to community members, clients, and other employees of the organization
Basic computer knowledge
Basic understanding of marketing analytics and reporting
Ability to analyze data, generate insights, and make strategic decisions
Strong organizational skills and the ability to manage multiple projects simultaneously
A keen eye for detail and ability to work independently
Perceive the nature of sounds by the ear, express or exchange ideas by means of spoken word, perceive characteristics of objects through the eyes, extend arms and hands in any direction, seize, hold, grasp, turn, or otherwise work with hands, pick, pinch, or otherwise work with fingers, perceive such attributes of objects or materials as size, shape, temperature, or texture; and stoop, kneel crouch, and crawl
Must be able to lift 50 pounds maximum with frequent lifting, carrying pushing, and pulling of objects weighing up to 10 pounds
Continuous walking and standing
Must be able to identify, match, and distinguish colors
Preferred
Bachelor's degree in Marketing, Communications, Public Relations, or related field
Healthcare, rural health, or critical access hospital experience
Bilingual in English & Spanish
Company
Minidoka Memorial Hospital
Minidoka Memorial Hospital provides hospitals and health care services.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Tom Murphy
Chief Executive Officer
Company data provided by crunchbase