Dallas Fort Worth International Airport (DFW) · 11 hours ago
Marketing Specialist
DFW Metroplex
Full-time
Onsite
Mid Level
4+ years expDallas Fort Worth International Airport (DFW) is one of the most successful airports in the world, recognized for its innovation and excellence. The Marketing Specialist will enhance the DFW Airport brand and collaborate with various departments to execute strategic marketing campaigns that promote the airport's services.
Airlines/Aviation
Responsibilities
Assists in the development of marketing strategies that support the Airport’s revenue-generating products and services, including Parking, Concessions, and others
Collaborates with Marketing and other department leaders to identify opportunities and challenges for specific DFW products and services
Writes strategy and creative briefs and project-manages creative development and production process of marketing materials
Manages day-to-day relationships with external agencies and the internal creative team
Reviews content for all channels, ensuring that it adheres to specifications from the brief
Provides direction and has dotted-line oversight of the daily duties of junior members of the Marketing team
Track marketing budget for assigned projects, including digital and traditional media, creative development, and production
Measure, analyze results, and create reports to assess marketing performance and to refine tactics or strategies
Develop marketing strategies to support large internal programs and initiatives
Qualification
Required
Bachelor's degree in business administration, marketing, communications, or related field
Four (4) years of experience in marketing or brand management (agency or client-side)
Any equivalent combination of education and/or experience may be substituted for the above
Possession of a valid Class C driver's license
Preferred
Knowledge of Spanish or other foreign language(s)
B2C and B2B marketing and advertising
CRM marketing experience
Company
Dallas Fort Worth International Airport (DFW)
DFW Airport, the 2022 Airport Service Quality (ASQ) winner for Best Airport that serves over 40 million passengers in North America by Airports Council International (ACI), warmly welcomes more than 72.2 million customers along their journey every year, making DFW one of the most frequently visited superhub airports in the world.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Sean Donohue
CEO
HR at Dallas Love Field
Aviation Partner
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