Irby Utilities · 4 hours ago
Commercial Marketing Specialist I
Irby Utilities is one of the largest utility distribution organizations in America, dedicated to providing dynamic solutions to essential utility services. The Commercial Marketing Specialist will support the development and implementation of various marketing initiatives to enhance exposure and drive growth, collaborating closely with various teams to ensure alignment with business objectives.
Utilities
Responsibilities
Conduct market research to understand consumer behavior, industry trends, and competitive analysis and leverage insights to improve commercial marketing messages and strategies
Directly support and manage small, medium, and large RFP contract proposals, attend pre-bid meetings, post-bid review, and support new contract implementations. Engage all appropriate parties in support of contract proposal process
Support activities initiated or managed by the strategic relations team on new and existing business opportunities to drive a solution focused mindset, while ensuring we are leveraging vendor relationships, capabilities, and utility industry market intelligence as part of our proposal submittal process
Collaborate with commercial, operations, business advancement, IT, and finance teams to understand, document, and present business solutions in a concise message via multiple mediums for consumption
Build, develop, and manage commercial content for support of ongoing and future response requirements
Ensure all proposals meet corporate guidelines in communication with Irby leadership team
Support the development, construction, and delivery of customer specific business reviews based on established KPIs
Analyze and document commercial operating procedures to aid in sales performance optimization
Collaborate with commercial team to identify opportunities to bundle, kit or service contract differently to assist with maximizing Irby and end-user shareholder value
Work with Commercial Leadership on devising customer and vendor strategies aimed at improving commercial productivity focused on process standardization, digital tool adoption, sales reporting (pipeline, performance), messaging, and adoption
Analyze the performance of commercial marketing initiatives and recommend changes to maximize results
Ensure consistency and accuracy of messaging across all commercial materials including proposals, sales presentations, and business reviews, in alignment with approved corporate messaging and brand standards
Qualification
Required
Ability to distill complex or technical information into clear, audience-appropriate written content
Familiarity with content development processes, scheduling, and management
Excellent writing, editing, and proofreading skills
Ability to analyze data and create reports
Self-starter, ability to work autonomously and collaborate cross-functionally
Proclivity for executing research using multiple data sources and extracting information in formulation of commercial messaging
Must be strategic, display strong attention to detail, demonstrate good communication skills, and have exceptional organization
Strong understanding of marketing strategy and how to effortlessly utilize these concepts
Preferred
Bachelor's Degree (B.A. or B.S.) in Marketing, Communications, English/Journalism or related field or two (2) years related experience and/or training
Benefits
401K Plan
Competitive Medical Plans (medical, dental, and vision)
Paid Time Off
Paid Company Holidays
Floating Holiday
On Demand Pay
Flexible Spending Accounts (Health and Dependent Care)
Employee Assistance Program
Tuition Reimbursement
Employee Discounts
Long-term and Short-term Disability
Life Insurance
Company
Irby Utilities
2026 is Irby’s 100th year as a leader in utility fulfillment and solutions.
Funding
Current Stage
Late StageCompany data provided by crunchbase