Asurion · 2 weeks ago
Sr Manager, Product Marketing - Client Experience
Asurion is a company focused on enhancing client experiences for enterprises. They are seeking a Client Experience Product Marketing Lead who will define the connection between Lifecycle Care and enterprise business goals, managing the positioning and go-to-market strategies for their insights and program management experiences.
ElectronicsInsuranceInsurTechMobile
Responsibilities
Positioning mastery. Define how Asurion wins in the enterprise market through sharp, differentiated narratives that capture leadership and credibility
Messaging precision. Translate complex experience, commerce, and insight capabilities into simple, high-impact stories that drive executive alignment and demand
Market intelligence. Lead competitive and trend analysis to identify whitespace, guide investment, and inform product and GTM priorities
Opportunity sizing. Use segmentation, buyer insights, and market research to validate where and how Asurion can create the most enterprise value
Cross-functional storytelling. Partner with Product, Marketing, Sales, and Solutions to ensure the enterprise narrative cascades cleanly into industry, buyer, and solution-level stories
Launch leadership. Drive GTM strategy for new products and experiences, aligning stakeholders and ensuring every launch moves the market
Product packaging. Influence how enterprise offerings are structured, priced, and communicated to maximize adoption and measurable impact
Insight-driven evolution. Continuously refine our story using feedback, data, and performance signals to stay ahead of changing enterprise needs
Qualification
Required
10+ years of experience in B2B enterprise product marketing, ideally across customer experience, analytics, or commerce platforms
Ability to connect features to outcomes, and outcomes to business transformation
Combination of analytical rigor (segmentation, TAM, ROI modeling) with creative instinct (narratives that inspire change)
Experience in shaping frameworks, defining market categories, and influencing roadmaps
Value precision and consistency in how a company shows up across every buyer conversation, deck, and digital touchpoint
Company
Asurion
Asurion is an electronics company that provides protection, repair, and installation.
H1B Sponsorship
Asurion has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (97)
2024 (102)
2023 (78)
2022 (154)
2021 (139)
2020 (109)
Funding
Current Stage
Late StageTotal Funding
unknown2018-08-10Undisclosed
1995-01-01Acquired
Recent News
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