TEKsystems · 3 hours ago
Senior Product Manager
TEKsystems is a leading provider of business and technology services, and they are seeking a Senior Product Manager for Marketing Technology. This role involves owning and driving the roadmap for marketing technology capabilities, ensuring solutions align with business goals and compliance standards while collaborating with various teams to deliver cohesive solutions.
Information Technology
Responsibilities
Own and manage the MarTech product roadmap: prioritize initiatives, define requirements, and deliver features that enable advanced targeting, personalization, and automation
Drive execution of MarTech solutions in partnership with engineering, marketing, and analytics teams
Own marketing mobile attribution tools such as Kochava and AppsFlyer ensuring accurate measurement and optimization of mobile campaigns
Enable e2e marketing channel owned attribution using tools such as Amplitude, Adobe Customer Journey Analytics
Work with H+ SVOD Product team to align data needs for full-funnel attribution
Enable omni-channel communications and real-time automated marketing journeys (SMS, Email, etc.) in tools such as Salesforce Marketing Cloud and SailThru
Partner with Product Managers, MarTech Retail (Hallmark.com) to ensure consistency in holistic communication capabilities
Support in data needs that will need to be ingested in Consumer Data Platforms (CDP) create real-time activation marketing campaigns
Work with other product managers and tech to enable metadata used for marketing needs
Enable secure data collaboration through anonymization tools such as LiveRamp and clean room technologies, supporting privacy-compliant audience targeting and measurement
Partner with Privacy and Data Stewardship teams to ensure all MarTech solutions adhere to regulatory and internal compliance standards
Embed compliance considerations into product development without owning privacy or data instrumentation
Work closely with marketing, technology, and business stakeholders to align on goals and deliver cohesive solutions
Work with external partners to ensure that product requirements and delivery timelines are met
Collaborate with other product managers to ensure seamless integration across platforms
Qualification
Required
5–7 years of experience in product management with a focus on MarTech platforms (e.g., Salesforce Marketing Cloud, Kochava, LiveRamp, CDPs)
Experience with streaming or subscription-based businesses
Strong execution skills: ability to translate business needs into actionable product requirements and deliver results
Experience with Agile methodology
Understanding of compliance and privacy considerations in marketing technology
Excellent communication and stakeholder management skills
Preferred
Familiarity with CDPs, clean room technologies, and identity resolution platforms
Familiarity with AdTech tools and their integration with MarTech ecosystems
Experience enabling SEO capabilities within MarTech ecosystems to improve discoverability and engagement
Experience in digital advertising or marketing technology
Experience with privacy and data governance tools such as OneTrust and Oval Edge
AdTech experience
Benefits
Competitive 401K
Health, dental, and vision benefits
Company
TEKsystems
At TEKsystems, they understand people. Every year they deploy over 80,000 IT professionals at 6,000 client sites across North America,
H1B Sponsorship
TEKsystems has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (46)
2024 (52)
2023 (33)
2022 (22)
2021 (36)
2020 (53)
Funding
Current Stage
Late StageRecent News
2025-11-19
2025-10-29
Company data provided by crunchbase