Zent · 17 hours ago
TikTok Creative Director / Content Genius (Pet Brand)
United States
Full-time
Remote
Mid, Senior Level
$90K/yr - $108K/yrZent is building a high-potential pet brand with products that people genuinely love. They are seeking a Creative Director / Content Genius who specializes in TikTok to create engaging content that resonates with audiences and helps build a brand voice.
E-CommerceMobile Apps
Responsibilities
Create daily TikTok-style videos (organic + ads)
Turn product benefits into funny skits
Turn product benefits into emotional pet-owner moments
Turn product benefits into problem/solution videos
Turn product benefits into 'this actually works' demonstrations
Follow trends before they’re saturated
Test multiple hooks, angles, and formats weekly
Help build a TikTok-first brand voice
Qualification
Required
Knows how to make people stop scrolling
Can turn one product into 20 different viral-style videos
Understands humor, emotion, trends, hooks, pacing, and storytelling
Can make ads that don't feel like ads
Create daily TikTok-style videos (organic + ads)
Turn product benefits into funny skits, emotional pet-owner moments, problem/solution videos, and 'this actually works' demonstrations
Follow trends before they're saturated
Test multiple hooks, angles, and formats weekly
Help build a TikTok-first brand voice
You've made TikToks that hit 50K+ / 100K+ / 1M+ views
You understand UGC-style ads
You think in hooks like 'Wait for it...', 'I didn't believe this until...', 'Nobody tells pet owners this...'
You're obsessed with TikTok (not Instagram, not Facebook)
You're creative without being told what to do
Preferred
Have worked with pet brands, wellness brands, or DTC products
Are comfortable being on camera OR directing others
Understand TikTok Shop / Spark Ads
Company
Zent
Hassle-free renting at your fingertips.
Founded in 2016
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase