Dollar Tree Stores · 23 hours ago
Ecommerce Web Manager
Chesapeake, VA
Full-time
Onsite
Mid Level
3+ years expDollar Tree is a leading retail company that is committed to delivering value to its customers. They are seeking an Ecommerce Manager to plan, execute, analyze, and optimize websites and apps to enhance user experience and drive sales. The role involves collaboration across departments, content execution, and performance reporting to support the company's omnichannel strategies.
E-CommerceFamilyFood and BeverageRetailService Industry
Responsibilities
Support delivery of overall website and app marketing strategy to drive key KPIs such as revenue, conversion, revenue per visitor, bounce rate, return rate, and coupon clippings
Plan marketing content for website and app that aligns with department calendar
Maintain team’s website/app calendar
See website and app content through from conceptualization to deployment and analysis, working closely with designers, copywriters, and web developers for execution
Test, schedule, and deploy website and app content, ensuring accuracy at each step
Execute A/B testing and personalization strategies for website and app for optimizing KPIs using our toolset
Work closely with product management team on new functionality and enhancements to improve user experience
Develop schedules that balance strategic priorities with intake requests from various stakeholders
Collaborate across Marketing Department to integrate website and app into omni-channel campaigns and support monetization program on both website and app
Support the analysis of and reporting on website/app performance and/or campaign performance and behaviors and incorporate learnings into current and future planning
Track best practices, monitor industry trends, and make recommendations for channel growth
Qualification
Required
BA/BS
3+ years of digital marketing experience
Strong problem-solving skills and meticulous attention to detail
Excellent written and verbal communication skills
Experience leveraging content management systems
Experience analyzing website data using an analytics tool (i.e., Google Analytics)
Proven analytical abilities with strategic thought processes and reporting skills
Ability to prioritize multiple projects with competing deadlines and a high sense of urgency
Technical Skills: Intermediate to advanced working knowledge of Microsoft Office desktop applications, inclusive of Excel, Word, PowerPoint, and Outlook as well as Adobe suite
Preferred
MBA preferred
Proven expertise in SEO with a strong track record of improving website traffic and enhancing search engine rankings through well-executed optimization strategies and in-depth keyword research
Proficiency in A/B testing and personalization strategies a plus
Benefits
Employee Assistance Program
Retirement plans with matching contribution
Employee Stock Purchase Program
Educational Assistance
Access to PerkSpot, an employee discount platform for goods and services
And much more!
Company
Dollar Tree Stores
Dollar Tree remains committed to our original mission: giving our customers extreme value at low prices.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$370M2019-01-07Post Ipo Equity· $370M
1995-03-06IPO
Leadership Team
Michael C. Creedon
Chief Executive Officer
Jennifer Silberman
SVP, Chief Sustainability and Corporate Affairs Officer
Recent News
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