Mspark · 21 hours ago
Platform and Client Solutions Manager
United States
Full-time
Remote
Senior Level
5+ years expMspark is a pioneering data & marketing technology company that bridges the gap between targeted marketing and real-world impact. The Platform and Client Solutions Manager will serve as the primary liaison for clients, leading strategy discussions, managing budgets, and ensuring campaign execution aligns with client objectives while leveraging the company's proprietary SaaS platform.
Digital Media
Responsibilities
Serve as the primary day-to-day point of contact for assigned client accounts, building trusted relationships with key stakeholders
Lead regular strategy and planning discussions to align marketing initiatives with client business goals
Translate client objectives into clear, actionable plans and briefs for internal teams
Ensure high levels of client satisfaction through proactive communication, reporting, and issue resolution
Oversee the planning and execution of integrated, multi-channel marketing programs to ensure on-time, on-budget delivery
Develop and manage program timelines, deliverables, and workflows across initiatives
Maintain quality control across all client-facing work and campaign outputs
Coordinate cross-functional teams (data & analytics, strategy, operations, technology) to ensure alignment and smooth execution
Facilitate clear communication and consistent updates between internal teams and clients
Partner with data analytics and strategy teams to monitor campaign performance and identify optimization opportunities
Use data and insights to guide client discussions and recommendations
Support the definition and tracking of KPIs and performance metrics
Manage account budgets, scopes of work, and forecasts, escalating risks or changes as needed
Monitor resource allocation and ensure efficient use of agency time and tools
Identify opportunities to improve processes and workflows that support the account
Identify opportunities to expand programs or services in support of client goals
Partner with leadership and sales teams on renewals, upsells, and incremental growth opportunities
Assist in proposal development and account expansion efforts as needed
Maintain a working knowledge of industry trends, platforms, and best practices relevant to client needs
Bring informed perspectives and recommendations to clients, particularly within Financial Services and/or Telecom
Qualification
Required
5+ years of relevant experience in marketing, advertising or media agency environments
Demonstrated experience managing large or complex client accounts
Proven experience leading strategy discussions, coordinating cross-functional teams, and executing integrated, multi-channel marketing campaigns
Experience leveraging data-driven insights to guide decisions and optimize campaign performance
Proficiency with marketing analytics and reporting tools; ability to translate data into actionable recommendations
Familiarity with budgeting, scope management, and ROI-focused planning for client campaigns
Excellent verbal and written communication skills, with the ability to present complex information clearly to clients and internal teams
Strong collaborative mindset, able to coordinate cross-functional teams and manage client expectations effectively
Solutions-oriented, highly organized, and capable of anticipating and resolving challenges independently
Comfortable working in a fast-paced, dynamic agency environment while managing multiple priorities
Bachelor's degree in Marketing, Advertising, Business Administration, or a related field
Preferred
Industry experience in Insurance or Telecom is highly desirable
Experience in other Financial Services, Tech, or B2B sectors is a plus
Advanced degree is a plus
Company
Mspark
Mspark is a a results-oriented print and digital media distribution company.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2024-02-01Acquired
Leadership Team
Rob Houghtlin
Chief Executive Officer
Lori B. Sigler
Chief Operating Officer & Chief Financial Officer
Recent News
2024-02-20
2024-02-06
Company data provided by crunchbase