Senior Manager, Product Marketing jobs in United States
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Netwrix Corporation · 18 hours ago

Senior Manager, Product Marketing

positionUnited States
timeFull-time
remoteRemote
senioritySenior Level
date5+ years exp

Netwrix Corporation is dedicated to revolutionizing data security by focusing on identity. The Senior Manager of Product Marketing will lead the go-to-market strategy and collaborate with sales to create demand generation content while managing a small team.

Cyber SecuritySoftware

Responsibilities

Market Research - Acquire and possess in-depth knowledge of our target markets, segments, buyer personas, competitors, and partners via primary and secondary market research. Educate the company on market requirements, trends, and competitor capabilities
Engage with customers & sales frequently and intently; be the customer advocate within Netwrix, bringing the voice of customer to the product messaging
Positioning & Messaging – Create and continuously articulate the story of our Identity portfolio, develop compelling positioning and differentiation and ensure this messaging is reflected in marketing, sales, and other assets
Competitive Strategy – Develop competitive insight that supports internal sellers and partners in engaging with their accounts and helps the content team create accurate and compelling customer-facing competitive content
Go-to-Market Strategy - Develop integrated marketing and launch plans in collaboration with Product, Marketing, and Sales
Sales Enablement - Support our sales enablement efforts as a thought leader and subject matter expert and deliver educational and inspiring presentations internally and externally
Support and coach the team to be the best they can be
Own additional tasks as needed

Qualification

Go-to-market strategyProduct marketingIdentity governanceMarket researchCommunication skillsCollaboration skillsStrategic thinking

Required

5+ years of experience in product roles, showing impactful results in areas such as go-to-market strategy, narrative building, storytelling and revenue growth
Bachelor's required: MBA preferred
Outstanding communication, collaboration and interpersonal skills
Excellent strategic thinking and ability to influence across organizations

Preferred

Experience in Identity, Governance, and Access areas of cybersecurity strongly preferred

Benefits

Competitive Health Benefits
Continuous Learning and Development Opportunities
Team-Oriented, Collaborative, and Innovative Work Environment
Regular Company Town Halls to Keep You Informed
Opportunities for Career Growth and Advancement

Company

Netwrix Corporation

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Netwrix secures the foundation of modern business: data and identity.
dateFounded in 2006
location
Irvine, California, USA
people-size501-1000 employees
web-link
http://www.netwrix.com

Funding

Current Stage
Late Stage
Total Funding
unknown
Key Investors
Centerbridge PartnersUpdata Partners
2023-05-09Private Equity
2020-10-01Acquired
2017-02-07Series A

Leadership Team

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April Fawcett Nagel
CEO
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Grady Summers
Chief Executive Officer
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Recent News

Beta News
Over a third of organizations adjust security strategy for AI-driven threats
2025-12-12
PR Newswire
Netwrix Unveils Identity and Data Security Innovations to Counter AI-Powered Threats
2025-10-15
PR Newswire
Healthcare Cyberattack Losses Above $200,000 Nearly Quadruple in 12 Months, Netwrix Survey Finds
2025-09-19
Company data provided by crunchbase