ChatGPT Jobs · 1 day ago
Senior Manager, Digital Marketing
Atlanta, GA
Full-time
Hybrid
Senior Level
7+ years expHB Wealth is seeking a Senior Manager, Digital Marketing, to generate and convert qualified inbound leads through organic and paid digital strategies. This position will work closely with internal stakeholders and external agencies to create compelling content and campaigns that drive organic growth.
Computer Software
Responsibilities
Develop and execute digital strategies to attract qualified leads via SEO, SEM, paid social, display and other digital channels
Manage relationships with paid media and search agencies to ensure alignment with performance goals
Drive growth in sales qualified leads (SQLs) and marketing qualified leads (MQLs), with a focus on those attributable to generative AI initiatives
Own and optimize the lead nurturing program using marketing automation tools
Design and implement workflows that convert cold leads to engaged prospects
Lead website optimization efforts to improve conversion rates (meeting requests, gated content downloads)
Conduct A/B testing and CRO initiatives to enhance user experience and funnel performance
Partner with content creators and internal teams to develop assets that attract and convert high-value prospects
Ensure messaging and campaigns are tailored to the needs and behaviors of high-net-worth and ultra-high-net-worth audiences
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
7+ years of experience in digital marketing, with a strong focus on lead generation and performance marketing
Proven success in managing paid media and SEO strategies
Hands-on experience with marketing automation platforms (e.g., HubSpot, Active Campaign), SEO tools (SEMRush, Conductor), and Google Analytics
High proficiency with the Microsoft Office Suite, specifically Excel
Self-starter with initiative and exceptional attention to detail
Excellent written and oral communication skills
Client-first attitude, professional demeanor, personal integrity
Highly organized with excellent follow-through
Positive attitude and strong work ethic
Strong interpersonal skills
Benefits
Competitive PTO/Holiday policy
401k match
Medical, dental, vision, telemed, disability, +
Paid Maternity/Paternity leave
Ability to work remotely 20%
Cell phone stipend
Company
ChatGPT Jobs
We find the best job offers for experts in ChatGPT and related technologies.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase