Bread · 2 days ago
Client Marketing Senior Manager
Marion County, IN
Full-time
Hybrid
Senior Level, Lead/Staff
$134K/yr - $302K/yr
8+ years expBread Financial is a tech-forward financial services company that provides personalized payment, lending, and saving solutions. The Sr. Manager, Client Marketing leads a team of marketing experts to develop and implement client-facing marketing and loyalty strategies that drive incremental and profitable results to achieve financial targets.
Consumer LendingFinancial ServicesFinTech
Responsibilities
Guides resource allocation to deliver growth and profit plans. Conducts reviews with Senior Leadership for strategy adjustments. Develops business intelligence, standards, and campaign hindsights to advise changes to marketing strategies, including overseeing marketing funds for assigned work. Provide guidance and recommendations for growth opportunities. - (30%)
Leads a team of marketing experts and is accountable for the development and implementation of client-facing marketing and loyalty strategies for an assigned book of work that drives incremental and profitable results to achieve financial targets. - (20%)
Demonstrates strong business acumen in analyzing and optimizing marketing campaign performance to meet targets. Leads the team in enhancing marketing performance, ensuring maximum ROI and achieving KPIs. Oversees annual volume forecasts and monitors them against the budget, advising on strategic adjustments to meet the annual budget. - (20%)
Identifies and conceptualizes new growth opportunities for a specific book of work by leveraging data insights, competitive research, and industry best practices. Works cross functionally to bring vision to life and scale across the organization. Also guides team on developing proof points to secure investment in new tactics. - (10%)
Develops, nurtures, and manages strategic partnerships both internally and externally to influence marketing strategy and execution. Utilizes active listening, negotiation, and interpersonal skills to navigate conversations within and outside the organization to address multiple perspectives and resolve conflicts on behalf of the team. - (10%)
Provides coaching to team, creating opportunities for learning and development. Conducts regular touch bases to cascade information and development plans based on goals and performance. - (10%)
Qualification
Required
High School Diploma or GED
8+ years work experience in Marketing Strategy, Marketing Segmentation, Credit/Payments, Managing Test and Control, Analyzing Marketing Campaign Data, Leading a Team, or related experience
5+ years direct leadership experience
Preferred
Bachelor's Degree in marketing, finance, project management, business management, or related field
Benefits
Medical, prescription drug, dental, vision, and other voluntary benefits (including basic and optional life insurance, supplemental medical plans, and short and long-term disability)
Six weeks of 100% paid parental leave
Immediately enroll in Bread Financial’s 401(k) plan
11 paid holidays
Flexible Time Off (FTO) program
80 hours of Paid Sick and Safe Time (“PSST”) upon hire
40 hours of Illinois PSST upon hire
40 hours of Illinois Paid Leave upon hire
Purchase company stock during offering periods in June and December
Annual incentive bonus based on individual and company performance
Company
Bread
Bread partners with retailers to offer pay-over-time solutions that make financing easier and more transparent.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$200.3MKey Investors
KinnevikMenlo VenturesBessemer Venture Partners
2020-10-29Acquired
2018-09-18Series Unknown· $60M
2017-08-02Series B· $126M
Recent News
2025-10-02
2025-03-16
Company data provided by crunchbase