PURPLE · 5 hours ago
Senior Vice President- Real Estate
PURPLE New York
Full-time
Hybrid
Director/Executive
$190K/yr - $200K/yr
10+ years expPURPLE is a globally renowned Public Relations agency seeking a dynamic Senior Vice President to lead their North America real estate division. This senior leadership role involves strategic direction, team management, and client relationship management to enhance business opportunities and deliver client success.
BeautyFashionPublic Relations
Responsibilities
Provide visionary leadership and strategic direction for the North America real estate division, ensuring alignment with PURPLE's overall goals and objectives
Oversee the daily operations of the team, fostering an inclusive and high-performance culture while mentoring and developing staff to their full potential
Develop and manage departmental budgets, ensuring resource allocation aligns with strategic priorities
Oversee headcount planning and staffing strategies to optimize team performance and deliver client success
Act as a strategic advisor to clients, offering insights and expertise that drive value and support achievement of their business objectives
Cultivate and maintain strong relationships with key clients, ensuring outstanding service delivery and satisfaction across the portfolio
Leverage deep experience in design and architecture to enhance cultural placemaking initiatives, ensuring that projects resonate with community identity and elevate the client’s brand presence
Lead initiatives to identify and pursue new business opportunities, enhancing the division's presence and growing client relationships within the real estate sector
Manage high-profile client programs and campaigns from conceptualization through execution, ensuring they meet strategic objectives while respecting budgets and timelines
Drive media relations efforts, leveraging superior contacts with reporters in real estate, business, design, architecture, trade, culture, and hospitality to secure extensive brand coverage and endorsements
Demonstrate strong relationships and pitching skills to effectively communicate client stories and initiatives, ensuring favorable media placements and partnerships
Develop and implement effective crisis communication strategies to protect and enhance client reputations, navigating sensitive issues with discretion and professionalism
Stay informed about industry trends, competitive landscape, and emerging opportunities, leveraging insights to position PURPLE as a thought leader in real estate and cultural placemaking
Maintain a deep understanding of related sectors, including design, art, luxury, and lifestyle, to inform strategic communications and align with market expectations
Collaborate effectively with PURPLE teams in other markets, ensuring coherent execution of global strategies and fostering cross-market collaboration
Champion staff development initiatives, conducting performance evaluations and facilitating training opportunities to build a skilled and dynamic team
Qualification
Required
10+ years of public relations experience, with a proven track record in the real estate sector
Experience working with mixed-use developments, high-end luxury residential, retail, commercial, and branded residences
Demonstrated ability to lead and inspire teams, managing account executives and other staff to achieve high levels of performance
Strong experience in managing departmental budgets and resources efficiently to maximize impact and productivity
Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively to various stakeholders
Deep knowledge and experience in design and architecture, with an ability to integrate these elements into comprehensive PR strategies and initiatives
Strong problem-resolution abilities, with a creative mindset to prioritize multiple assignments and navigate fast-paced environments
Extensive high-level media contacts and relationships across key industries, particularly in real estate, business, design, architecture, trade, culture, and hospitality, with a knack for fostering valuable partnerships
Ability to thrive in a team-oriented environment, promoting a culture of collaboration and shared success
Company
PURPLE
Purple is independent in philosophy, attitude and operation –offering a boutique in-house approach, the strategic requirements of each client are individually tailored from the outset.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Jenna Mamdani
Account Coordinator - Partnerships & Activations (Lifestyle)
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