ANZUK Group · 21 hours ago
Performance Marketing Specialist - global
LA Metro Area
Full-time
Onsite
Mid LevelANZUK Group is a global, for-purpose recruitment company aiming to connect great people with meaningful roles in impactful industries. As a Global Performance Marketing Specialist, you will build and scale performance marketing foundations to support growth across multiple education brands and regions.
Staffing & Recruiting
Hiring Manager
Sarah Piper
Responsibilities
Learn our brands, markets and systems across the US, Australia, New Zealand, the UK and South East Asia
Get hands-on with auditing existing paid media, tracking and analytics setups
Partner closely with Consultants and local teams to understand hiring needs, priorities and lead quality
Begin optimising Meta and Google Ads with a focus on quick, practical improvements
Own global performance marketing foundations across multiple brands and regions
Deliver reliable end-to-end tracking, attribution and reporting
Drive qualified candidate and client leads across multiple education verticals
Build scalable performance frameworks that improve efficiency, lead quality and conversion
Working closely with Consultants and local teams to align performance activity with real hiring needs
Managing and optimising Meta (Facebook/Instagram) Ads as a primary acquisition channel
Supporting and optimising Google Ads across brands and regions
Consolidating, cleaning up and maintaining GA4 across multiple sites and markets
Setting up, maintaining and troubleshooting conversion tracking, events and integrations
Ensuring CRM and offline conversions are accurately captured and reported
Owning EDM performance, including campaign setup, optimisation and reporting
Testing audiences, creatives, messaging and landing pages
Analysing performance data and providing clear, actionable insights to stakeholders
Qualification
Required
Strong understanding of performance marketing ecosystems (paid media, analytics, CRM, EDM)
Hands-on experience with Meta Ads, Google Ads and GA4
Comfortable working with imperfect setups and building structure from the ground up
Confident working across multiple brands, regions and stakeholders
Highly analytical, proactive and solutions-focused
Energised by fast-moving, evolving environments
Preferred
Experience in education, recruitment or multi-sided marketplaces
Experience in global or multi-region roles
Experience improving tracking, attribution and data quality
Familiarity with CRO, landing page optimisation or experimentation
Benefits
Career progression across regions and sectors
Professional development and leadership pathways
Flexibility and trust in how you work
Social groups, like run club and Trivia Tuesdays
Workplace committees and initiatives
Beny membership (benefits and discounts)
EAP Assist and mental health support
Annual Gala event
Company
ANZUK Group
ANZUK Group connects purpose-driven people across human-impact industries.
Founded in 2004
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase