Connecticut Innovations · 21 hours ago
Owl's Brew - Marketing Summer Intern
Connecticut Innovations is home to Owl's Brew, a fast-growing, female-founded Bev/Alc company. The Marketing Summer Intern will be responsible for executing the college ambassador program, including sourcing talent, managing activations, and compiling performance reports.
Responsibilities
Identify and source potential ambassadors across colleges, social platforms, and key markets
Vet candidates for brand fit, content quality, and audience alignment
Manage ambassador outreach, onboarding, and sign-ups
Maintain an organized ambassador database and tracking system
Help onboard and train ambassadors on Owl’s Brew brand values, messaging, and content guidelines
Communicate expectations, timelines, and campaign briefs clearly
Serve as the main point of contact for ambassadors throughout each activation
Ensure ambassadors are compliant with alcohol marketing guidelines
Activate ambassadors for launches, sampling moments, campus programs, and social campaigns
Collect, organize, and tag ambassador content (TikTok, Instagram, photos, videos, etc.)
Coordinate content submissions, usage rights, and approvals
Flag standout content and creators for potential paid or long-term partnerships
Compile campaign recaps including content performance, reach, engagement, and learnings
Track KPIs such as posts delivered, impressions, engagement rate, and content usage
Share insights and recommendations to help improve future ambassador activations
Qualification
Required
Highly organized and detail-oriented (you love a good spreadsheet)
Social-native and fluent in TikTok & Instagram trends
Confident communicating with creators and peers
Self-starter who can manage multiple ambassadors at once
Passionate about branding, marketing, and creator culture
Interested in food, beverage, wellness-ish, or lifestyle brands
Comfortable representing a female-founded, values-driven brand
Preferred
Experience with ambassador or influencer programs
Familiarity with creator tools, tracking links, or content management platforms
On-camera experience or personal social content creation
Campus involvement or strong university network
Benefits
Owl’s Brew product perks 🥂
Company
Connecticut Innovations
Connecticut Innovations provides strategic capital and operational insight to to companies in high-tech industries
Funding
Current Stage
Early StageRecent News
2026-01-19
2026-01-18
Hartford Business Journal
2026-01-17
Company data provided by crunchbase