TD Securities · 18 hours ago
Head of Commercial Product Marketing (US)
Atlanta, GA
Full-time
Onsite
Director/Executive
$149K/yr - $223K/yr
15+ years expTD Securities is one of the world's leading global financial institutions, and they are seeking a Head of Commercial Product Marketing to lead a high-performing team in developing and executing marketing strategies. This role involves overseeing complex product portfolios, fostering talent development, and ensuring alignment with the overall TD brand while driving account growth through innovative marketing plans.
BankingFinanceFinancial Services
Responsibilities
Provides people management leadership by hiring the best talent, setting goals, developing staff, managing employee performance and compensation decisions, promoting teamwork and handling any/all disciplinary actions, as required
Oversees and leads TD AMCB's Commercial products and services portfolios, which consists of large and/or highly complex and diverse portfolios with significant complexity, scope or risk
Accountable for growing talent and developing the skills and capabilities needed to achieve career goals, support project/initiative success and achieve business results
Oversees the successful design of marketing plans and/or customer-centric programs and relevant project plans, incorporating full range of marketing resources and distribution channels. Determines and acts on long-term marketing and customer strategies to ensure they are effectively supporting the business line needs
Builds and maintains close relationships with senior business partners. Ensures ongoing successful communication of strategic direction of the marketing plans. Acts as key integrator/liaison between business lines, enterprise and marketing department, influencing and negotiating options to enable the achievement of successful and profitable marketing campaigns
Leads and approves campaigns and oversees marketing execution for all projects within portfolio; plays a leadership role in all BU campaigns to ensure strategy execution, appropriate governance and stakeholder approvals are delivered
Provides coaching, mentorship and guidance to practitioners, business and executives within area of expertise
Manages and oversees the overall discipline and strategy for the respective areas while aligning to the enterprise best practices
Acts as a strategic partner to the leadership team on the management of the portfolio and financials, using deep industry, external/internal, enterprise knowledge and recognizing and anticipating emerging trends; identifies operational efficiencies and opportunities with other business management/enterprise areas
Facilitates key strategic discussions and provides thought leadership to executive audience (output may include strategic roadmap and/or deliverables/frameworks/short- to long-term goals, etc.)
Sets operational team direction and collaborates with others to execute on common goals
Focuses on longer-range planning for functional area (e.g. 12 months or greater)
Qualification
Required
Bachelor's Degree or the equivalent combination of education and work experience required
15+ years relevant experience
Advanced knowledge of multiple marketing disciplines, strategy development, consulting principles, lines of businesses supported, banking industry and product/customer markets
Knowledge of current and emerging competitor and market trends
Knowledge of risk management environment, standards and regulations
Ability to contribute to strategic direction of the function and provide advice to senior leadership
Ability to forecast initiatives and demand in order to develop annual strategic plan
Skill in managing budgets, P&L and resource allocation
Advanced ability to lead, plan, implement and evaluate program/project activities to ensure completion of product initiatives
Skill in talent development and performance management
Ability to exercise sound judgement in making decisions
Ability to make an impact, influence and achieve results with effective negotiation, problem-solving and communication skills
Ability to work collaboratively and build relationships across teams and functions
Skill in using analytical software tools, data analysis methods and reporting techniques
Skill in using computer applications, including MS Office
Ability to analyze, organize and prioritize work while meeting multiple deadlines
Ability to work successfully as a member of a team and independently
Ability to handle confidential information with discretion
Preferred
MBA preferred
Benefits
Health and well-being benefits
Savings and retirement programs
Paid time off (including Vacation PTO, Flex PTO, and Holiday PTO)
Banking benefits and discounts
Career development
Reward and recognition
Company
TD Securities
TD Securities is an investment banking that offers global transaction, M&A advisory, foreign exchange, and equity research services.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Rona Ambrose
Deputy Chairwoman
Recent News
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