AGCO Corporation · 7 hours ago
Tactical Marketing Manager, Rural Lifestyle
Duluth, GA
Full-time
Hybrid
Mid, Senior Level, Lead/Staff
8+ years expAGCO is a company dedicated to feeding the world by supporting farmers through innovative solutions. The Tactical Marketing Manager is responsible for tactical pricing, planning, and communications for marketing initiatives to enhance retail and billing results for the Massey Ferguson Rural Lifestyle Tractor product lines.
AgricultureFarmingInnovation ManagementManufacturing
Responsibilities
Work with the Marketing Manager to develop programs and initiatives that target brand and product growth (margin and market share) in areas of opportunity
Responsible for key tactical marketing activities, including price realization, campaign development and monitoring, new product introduction planning (12–18 months pre‑launch), and setting/tracking retail and billing objectives
Qualification
Required
Bachelor's degree in business-related field
8+ years' post-collegiate experience in sales, marketing, and/or product management
5+ years of experience promoting products while developing and executing sales plans, product launches, and marketing plans
Technical or mechanical background, with at least one year of experience in agricultural equipment, specifically understanding the functionality of an agricultural machine
Proficient with Microsoft Power Point, including creating and giving presentations thus showing verbal and written communication skills to articulate AGCO's strategies and tactics
Intermediate in Microsoft Excel
An understanding of promotional techniques and supplier or dealer operations
Preferred
Agronomy background or certification
Project management experience
Benefits
Health care and wellness plans
Dental and vision plans
Flexible and virtual work options (where available)
401(k) Savings Plan with company match
Employee Stock Purchase Plan offering eligible employees the ability to purchase AGCO stock at a discounted price
Paid holidays and paid time off
Health savings and flexible spending accounts
Reimbursement for continuing education
Life insurance and other supplemental insurance plans
Company
AGCO Corporation
AGCO (NYSE: AGCO) is a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology.
10001+ employees
H1B Sponsorship
AGCO Corporation has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (24)
2023 (23)
2022 (22)
2021 (16)
2020 (22)
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Tractors and Farm Equipment
2020-10-16Post Ipo Equity
1992-04-16IPO
Leadership Team
Eric Hansotia
Chairman, President and CEO
Damon Audia
Senior Vice President & Chief Financial Officer
Recent News
2026-01-16
Company data provided by crunchbase