dentsu · 4 hours ago
VP, Integrated Media Planning
United States
Full-time
Remote
Director/Executive
$113K/yr - $183K/yr
10+ years expDentsu is seeking a VP, Integrated Media Planning, responsible for developing a high-performing team and providing guidance on client and media planning strategy. You will oversee the entire planning process for dedicated client groups and collaborate with trafficking, media operations and media buying teams to achieve client goals.
AdvertisingInformation ServicesMarketing
Responsibilities
Accountable for outputs and the development of media strategy & plans for clients; goal to improve campaign processes and achieve client goals across the board
Provide insight and thought leadership that effectively translates brand marketing objectives into succinct media strategies, leveraging insights from research, campaign data and marketplace trends
Assist senior leads in preparing reporting documentation for clients, demonstrating the strategy and rationale executed to deliver on campaign goals
Coach team (~ 9 people) to develop planning strategies that maximize media dollars and media efficiency; build foundational knowledge of planning with full team
Grow the sophistication of the team’s media knowledge, with specific focus on data fluency and storytelling
Identify development areas in team members to help achieve and drive their performance goals for the year
Support planning and investment teams throughout campaign activation process to maintain performance and resolve any campaign-related issues
Drive employee retention by providing feedback to the Leadership and HR team to help retain top talent
Facilitate the implementation of quality control processes and systems across teams
Qualification
Required
10+ years of media planning experience focused on All Media Channels and a minimum of 3-years' experience leading a team
Experience managing complex team structures, multiple client responsibilities and large internal teams
Influential senior people leader with the ability to lead, coach, develop and retain top talent while addressing performance
Subject matter expert in developing media planning strategies that meet and exceed client campaign goals and objectives
Deep understanding of media marketplace including perspective and experience with brand-building
Advanced knowledge of Media Planning and Research Tools
Ability to instill confidence and manage expectations with internal and external stakeholders
Advanced analytical skills and proficient with numbers and budgets to illustrate client business objectives
Strong negotiation, presentation and people skills
Must be able to collaborate with cross-functional teams and multiple stakeholders
Benefits
Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Company
dentsu
We are dentsu.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$24.88MKey Investors
Epiris
2012-07-12Acquired
1993-11-01Private Equity· $24.88M
Leadership Team
Dawn Rowlands
CEO Sub-Saharan Africa
Nigel Sharrocks
CEO, Aegis Media Global Brands
Recent News
Morningstar.com
2025-06-13
Company data provided by crunchbase