84.51˚ · 12 hours ago
Lead Product Marketing Consultant (P3446)
Chicago, IL
Full-time
Onsite
Mid, Senior Level
$99K/yr - $146K/yr
5+ years exp84.51° is a retail data science, insights and media company. As a leader on the 84.51˚ marketing team, you will promote Kroger Precision Marketing and be responsible for leading and executing marketing plans that fuel the mission to grow brands.
Management Consulting
Responsibilities
Positioning and Messaging: Plan clear and compelling narratives that define our value proposition in the broader marketing landscape. Build messaging hierarchies to drive clarity
Client Champion: Bring the voice of our clients into marketing plans by understanding and articulating the needs of key customer segments
Campaign Planning: Manage the strategy and timing of external communications in partnership with marketing operations to drive demand and empower clients
Content Development: Collaborate across teams to build creative assets including landing pages, videos, emails, articles, and social content
Product Launches: Plan, develop and lead marketing activities for new product launches and feature updates. Ensure consistent messaging to the right audiences
Success Stories: Build client testimonials, proof points, and case studies
Campaign Performance: Prioritize activities against team goals and recommend optimizations. Recap and communicate results
Qualification
Required
A proven track record for working cross functionally with product strategy, sales and marketing
Minimum Bachelor's degree in marketing, communications, or related field
5-7 years product marketing experience (agency, media, CPG)
Experience creating & executing marketing plans
Superior writing and visual communication skills
Demonstrated history of building out and managing to key performance indicators
An understanding of the retail data science/insights/media/advertising landscape and industry
Ability to work independently, manage multiple projects, work under pressure, communicate effectively to a diverse set of stakeholders, and adapt to sudden changes in the work environment
Benefits
Medical: with competitive plan designs and support for self-care, wellness and mental health.
Dental: with in-network and out-of-network benefit.
Vision: with in-network and out-of-network benefit.
401(k) with Roth option and matching contribution.
Health Savings Account with matching contribution (requires participation in qualifying medical plan).
AD&D and supplemental insurance options to help ensure additional protection for you.
Paid time off with flexibility to meet your life needs, including 5 weeks of vacation time, 7 health and wellness days, 3 floating holidays, as well as 6 company-paid holidays per year.
Paid leave for maternity, paternity and family care instances.
Company
84.51˚
84.51° helps companies create sustainable growth by putting the customer at the center of everything.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Mario DiMercurio
Director, Product - Platform Components
Company data provided by crunchbase